Jorge Pinedo: Visionary Global Executive Transforming Industries Through Innovation and Leadership

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    Jorge Pinedo is a purpose-driven global executive with an impressive track record in enhancing human quality of life through branding and innovation. With a career spanning various industries and geographies, Jorge has excelled in driving sustainable financial growth and value creation. His leadership style is marked by an ability to inspire diverse talent, foster inclusion, and achieve work-life balance while delivering exceptional results.

    As the former Executive Vice President International at Cynosure, a Clayton, Dubilier, and Rice Company, Jorge spearheaded a remarkable turnaround, achieving double-digit revenue growth despite supply constraints. He strategically restructured channels, recruited top-tier talent, and championed initiatives like EmpowerHer, promoting workplace inclusivity and women’s advancement.

    During his tenure at Johnson & Johnson Vision, Jorge served as Senior Vice President Asia Pacific, where he led a successful turnaround, achieving substantial growth and profitability amidst a rapidly changing market. His contributions included spearheading innovative business models like Connected Commerce and launching the MyAcuvue mobile application, garnering over 6 million users globally.

    Jorge’s tenure at Hasbro Company as Vice President, Asia, showcased his prowess in accelerating revenue growth, achieving a notable 3-year net revenue CAGR of +21%. He strategically focused on emerging markets, deployed storytelling strategies, and established exemplary partnerships, resulting in triple-digit sales growth for key brands.

    With an extensive background at Mead Johnson Nutrition Company, Jorge demonstrated exceptional leadership as General Manager in various regions. Notable achievements include market share expansion, profitability enhancement, talent development, and successful CSR initiatives.

    Jorge’s illustrious career also includes roles at Bristol-Myers Squibb and Johnson & Johnson, where he honed his marketing and management expertise across different product categories and regions.

    A highly accomplished professional, Jorge Pinedo holds an MBA in International Business & Marketing and a Bachelor’s degree in Computer Science from the University of Miami. His career exemplifies a commitment to innovation, strategic vision, talent development, and a passion for positively impacting communities and industries globally. Currently residing in Sunny Isles Beach, FL, Jorge remains an inspiring figure in the realm of global business leadership.


    Jorge Pinedo embodies purpose-driven leadership, emphasizing inclusivity, talent development, and work-life balance, while continuously striving to enhance human quality of life through innovation.


    With a robust background spanning diverse industries and global leadership roles, Jorge Pinedo leverages extensive expertise in strategic business model innovation, brand development, and market creation to drive sustainable financial growth and value creation.


    Jorge Pinedo demonstrates a strategic focus on executing transformative initiatives, such as turning around financial performance amidst challenges, fostering partnerships for innovation ecosystems, and implementing agile business models that remove friction from customer experiences.


    His communication prowess is evident in his ability to inspire, engage, and align diverse talent, effectively championing inclusive workplace programs, fostering partnerships with governments and industry leaders, and driving successful collaborations to achieve shared goals.


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    Lisa Williams
    Lisa Williams
    Lisa Williams is a versatile professional with a strong track record in marketing, business ownership, and interior design. Currently, as the Marketing Director at Boardsi since February 2021, she has been a driving force behind the company's branding and strategy. Her creative vision and strategic insight have been instrumental in Boardsi's growth and success. With a history of entrepreneurial ventures, Lisa owned Tootsies Shoes, a boutique from February 2017 to September 2019, where she managed sales, accounts, buying, and merchandising. Earlier, at Pottery Barn, she excelled as a Sales and Interior Design Specialist from February 2008 to May 2016, bringing her talent for creating appealing living spaces and exceptional customer service. Lisa's educational foundation was laid at California State University, Chico, where she earned her bachelor's degree in Interior Design in 2004, coupled with active involvement in the Alpha Delta Pi Sorority.