- Award-winning website founder
- Amazon best-selling author
- Multi-national social and digital marketing leader
- Media, entertainment, healthcare, CPG, and B2B experience—from startup to enterprise and content marketing to e-commerce
- Brands include: Warner Music Group, Smirnoff Ice, Nike, Singer Sewing Co., Johnson & Johnson, Amgen
Eric Morse is a seasoned messaging and communications strategist with more than 27 years of experience at the intersection of brand development, digital marketing, and strategic storytelling.
Eric’s unique combination of creative vision and data-driven execution has enabled him to shape the voice and messaging of some of the world’s most iconic brands across consumer-packaged goods, media and entertainment, healthcare/pharma, education, and technology. His approach bridges the art of storytelling with the science of marketing performance—ensuring not just reach, but resonance.
Eric is the founder of the award-winning and nationally acclaimed cultural exploration website Trampoline House. The site earned the prestigious “Best New Online Magazine” award at South by Southwest (SXSW) in Austin, Texas—a recognition that catapulted him into the spotlight as a forward-thinking voice in online media and content. It was also an early signal of his ability to create meaningful, magnetic digital experiences that connect with audiences.
That instinct for innovation led Eric to Warner Music Group, where he created and built the company’s Direct-to-Fan (D2F) Marketing division from the ground up, architecting a digital transformation that redefined how the world’s biggest artists connected with their audiences.
Eric built a trans-continental team that handled digital, social, mobile, and email marketing for the entire Warner roster, empowering artists to engage fans directly—years before the industry caught on. His pioneering work in data-driven social media strategy set a blueprint that the broader entertainment industry would follow for years to come.
Eric has achieved success across a diverse array of industries and brand environments, including start-ups, global enterprises, B2B, and B2C sectors. He has delivered brand strategy, end-to-end campaign development, and messaging clarity for brands such as Nike, Johnson & Johnson, HP Paper, Singer Sewing Co., Smirnoff Ice, Amgen, and Columbia Law School. Whether launching new brands or repositioning legacy names, Eric consistently aligns messaging with customer motivation—driving growth, loyalty, and advocacy.
In addition to his consulting work, Eric has played a vital role as an in-house marketing leader, providing executive-level counsel on communications architecture, brand narratives, and cross-channel campaign development. He excels in helping organizations uncover their unique voice and build a clear, cohesive messaging system that translates across digital platforms, internal teams, and external partners.
Internationally, Eric has advised and spoken to larger groups in countries including New Zealand, the United Kingdom, and Canada. His global perspective informs his ability to shape messaging strategies that transcend borders and resonate with diverse audiences. As a keynote speaker, he has delivered talks at conferences around the world on brand authenticity, content innovation, and the future of consumer engagement.
Eric’s creative contributions extend beyond the corporate world. He is a published freelance writer and the author of two children’s books about music, showcasing his passion for storytelling, education, and the arts. His writing and narrative skills add an additional layer of depth to his professional practice—enabling him to bring not just logic but soul to every brand he touches.
What sets Eric apart is his ability to distill complex brand and product ideas into clear, emotionally resonant messages that drive consumer behavior. His work consistently yields measurable results—often triple-digit improvements in campaign performance—and he thrives on helping companies bridge the gap between vision and execution. His strategies aren’t just clever—they’re built to connect, convert, and endure.
Eric is currently exploring board opportunities where his expertise in marketing strategy, communications, and brand development can help companies accelerate growth, sharpen their market presence, and navigate transformation. He is especially interested in supporting companies in CPG, media, entertainment, and healthcare, though he remains open to opportunities across sectors—excluding tobacco. He brings no preference regarding company size or stage, as his impact is driven by alignment, opportunity, and purpose.
With nearly three decades of shaping brand stories that move markets, Eric Morse remains passionate about the power of great messaging. His career is proof that when companies speak with clarity, they don’t just get heard—they lead.
Character:
Eric’s entrepreneurial spirit and dedication to brand truth reflect a deep sense of integrity and creativity. He consistently works to elevate not just business results, but the humanity and authenticity of the brands he serves.
Knowledge:
With 27 years of experience across industries and global markets, Eric brings seasoned insight into brand strategy, digital execution, and consumer engagement. His understanding of how messaging drives value is unmatched in both depth and scope.
Strategic:
Eric blends big-picture vision with tactical know-how to deliver holistic brand strategies. Whether launching a new brand or repositioning an established one, he crafts messaging systems that create alignment, inspire action, and generate ROI.
Communication:
Eric is a masterful storyteller who translates complexity into clarity. From boardrooms to global keynotes, he delivers compelling narratives that build trust, influence decisions, and drive engagement.
Professional Portfolio:
