“Building businesses that don’t just survive, but truly thrive.”
Eline Van Den Haak is a dynamic executive with a passion for transforming businesses through strategic insight, operational excellence, and sustainable innovation. With over 15 years of professional experience spanning corporate, startup, and consulting environments, she has established herself as a leader in scaling companies, optimizing business models, and driving long-term growth. Eline’s expertise lies in bridging strategy with execution, ensuring that companies not only set ambitious goals but also achieve them through practical, data-driven decision-making.
Currently serving as the Senior Strategy and Business Development Manager at Wilbur Ellis Inc., Eline leads enterprise-wide strategic development, working closely with senior leadership to shape and implement long-term plans. She oversees key initiatives that enhance operational efficiency, refine customer market segments, and align acquisitions and divestitures with the company’s overarching vision. Her work in optimizing inventory management has led to a $53 million reduction, demonstrating her ability to drive tangible financial results while maintaining a customer-centric approach.
Before stepping into her current role, Eline served as a Strategic Business Analyst at Wilbur Ellis, where she managed and executed transformation initiatives, delivering over $30 million in value creation. She played a crucial role in resource allocation, project prioritization, and board-level reporting, ensuring that high-impact projects were executed effectively. Her ability to define key performance indicators and track financial progress made her an invaluable asset to the organization’s long-term success.
Eline’s corporate experience also includes her time at Google as a Financial Analyst, where she managed a $1 billion capital expenditure budget. She optimized procurement strategies and developed real-time financial visualization tools, leading to a $62 million cost-saving initiative within six months. Her work at Google showcased her analytical prowess and ability to leverage data in making strategic financial decisions.
Prior to Google, Eline honed her skills as a Consultant at Accenture, working with Fortune 500 clients in consumer goods, food, and manufacturing. She spearheaded projects focused on supply chain optimization, manufacturing footprint reduction, and e-commerce strategy, helping businesses streamline operations and improve profitability. Her experience in consulting provided her with a deep understanding of cross-functional collaboration and the importance of agile decision-making in fast-paced industries.
In addition to her corporate experience, Eline is also an entrepreneur. As the CEO and Co-Founder of Soil Logics LLC, she built an ag-tech startup that developed an innovative soil analysis prototype. She successfully secured $250,000 in funding, scaled operations, and built a customer base of 80 active farmers. This experience gave her firsthand knowledge of the challenges and opportunities faced by startups, strengthening her ability to support businesses at various stages of growth.
Eline’s academic credentials are equally impressive. She holds a Master’s degree in Management Sciences and Engineering from Stanford University, where she focused on technology entrepreneurship, operations, and financial management. She was also a teaching assistant for operations management and technology entrepreneurship courses, further demonstrating her leadership and expertise in these fields. Her Bachelor of Science in Industrial Engineering and Management Sciences from Eindhoven University of Technology provided her with a strong analytical and technical foundation.
Beyond her corporate and academic achievements, Eline is deeply committed to continuous learning and industry thought leadership. She has spoken at the IEEE Conference in San Jose, CA, as well as the Women in Agriculture Conference in Denver, CO, advocating for innovation and leadership in the ag-tech sector. She also holds a provisional patent (US20200393382A1), underscoring her dedication to technological advancements and problem-solving.
Eline’s approach to business is guided by her core values of strategy, execution, and impact. She believes in the power of sustainable business practices that balance profitability with purpose. Her ability to identify emerging trends, craft actionable strategies, and drive meaningful change has made her a sought-after leader in the agriculture, food, and technology industries.
In her personal time, Eline enjoys competitive skiing, dog mushing, and hiking. She is passionate about learning and actively pursues professional development through Harvard Business School and Google certifications. She thrives in environments that challenge conventional thinking and push boundaries, making her an invaluable addition to any executive leadership team or board.
Character:
Eline embodies resilience, adaptability, and a results-driven mindset. Her ability to lead with integrity and navigate complex business environments ensures that she makes a lasting impact in every role she takes on.
Knowledge:
With expertise spanning corporate strategy, financial analytics, operations, and technology-driven solutions, Eline brings a unique blend of industry knowledge that allows her to drive efficiency and profitability for businesses.
Strategic:
Eline excels at aligning vision with execution, developing long-term plans that are both ambitious and achievable. Her ability to identify growth opportunities and optimize operational performance makes her a key driver of business success.
Communication:
A skilled communicator, Eline effectively bridges the gap between technical and business teams. Whether speaking at industry conferences, presenting to board members, or mentoring emerging leaders, she delivers insights that inspire action.