Roland Espinosa is an accomplished executive in digital sales and strategic partnerships, bringing over 20 years of expertise in client relationship management, digital advertising, and sponsorship development. Known for his customer-focused approach and consultative sales style, Roland has a unique talent for understanding client challenges and crafting customized solutions that drive mutual success. His career is distinguished by a commitment to building long-term relationships with clients, exceeding revenue goals, and leading initiatives that promote growth across various sectors, including healthcare, cybersecurity, education, and events.

Currently, Roland serves as Senior Digital Ad Operations Manager for Wiley’s Dummies.com, where he oversees interactive and digital marketing campaigns that support both consumer and trade brands. In this role, he collaborates with internal teams and agency partners to execute high-impact CPM video and display advertising initiatives. His deep knowledge of digital media, combined with his leadership capabilities, has enabled him to deliver consistent results that enhance brand presence and optimize ROI for Wiley’s portfolio.

Roland’s extensive experience includes high-level roles such as Digital Content and Sponsorship Coordinator at ICAISA, where he specialized in developing compelling sponsorship proposals for digital content advertising. He demonstrated his expertise in managing sponsor relationships, driving the sales process, and exceeding sales targets, effectively growing ICAISA’s sponsorship portfolio. His ability to lead teams, secure mutually beneficial partnerships, and maintain a strong client focus has been a recurring theme throughout his career.

Prior to ICAISA, Roland was the C-Suite Community Director at C-Vision International, a global events and advisory firm, where he oversaw B2B business development and digital advertising for executive networking events. This role allowed him to showcase his expertise in fostering peer-to-peer collaboration among industry leaders, expanding the company’s reach through strategic partnerships. His skills in public speaking and e-commerce further contributed to C-Vision’s success in building a collaborative platform for critical business challenges.

Roland’s tenure at Informa Tech as Business Development Lead in Integrated Media & Game Entertainment highlighted his talent for revenue generation and partnership development. He successfully generated over $1.2 million in revenue by leveraging platforms like LinkedIn Navigator and ZoomInfo for targeted lead generation. His achievements at Informa Tech included the expansion of GDC’s digital sponsorship portfolio and the introduction of new products, which contributed to the growth of one of the gaming industry’s premier conferences.

His previous roles also include Digital Sales Manager at Worldwide Business Research, where he managed a $1.1 million portfolio, incorporating sponsorships for virtual conferences and expanding brand reach through event sponsorships and digital outreach. At Crain’s New York Business, he led initiatives that boosted ad revenue by 12% during the COVID-19 pandemic through innovative digital events and webinars, earning him recognition as the top revenue producer for B2B event sponsorships.

Throughout his career, Roland has been acknowledged for his strategic and operational impact. He received multiple honors, including “Commercial Salesperson of the Year” for his outstanding contributions to Wiley’s SPE Plastics Engineering and Information Display, where he signed exclusive contracts with companies like 3M and Henkel. His success is rooted in his ability to understand market trends, develop impactful solutions, and create long-term value for his clients and organizations.

Roland is fluent in Spanish, with elementary proficiency in Italian, and brings a global perspective with international exposure in Latin America, Germany, and India. His commitment to community service is reflected in his volunteer work as a staff announcer for Radio Reading Service in New York, a nonprofit supporting the visually impaired. Additionally, he volunteers as an assistant chef at The River Homeless Mission and as an instructor at Good Shepherd Mission, where he leads sessions on personal growth and mental resilience.

Roland’s mission is to foster connections built on trust and neutral growth, aiming to make a lasting impact by guiding organizations toward strategic outcomes that prioritize client needs and sustainable development. His commitment to integrity, results-driven approach, and passion for business development make him a valuable asset for any board or executive team.

Character:

Roland is recognized for his integrity and commitment to building trust-based relationships, always prioritizing transparency and the needs of his clients. His strong ethical approach fosters long-term partnerships that drive mutual success.

Knowledge:

With over 20 years of experience in digital media, sponsorship management, and business development, Roland brings a depth of industry expertise across sectors such as healthcare, events, and cybersecurity. His insights enable him to deliver targeted, impactful solutions that align with market trends and client needs.

Strategic:

Roland’s strategic mindset empowers him to identify growth opportunities, secure high-value partnerships, and consistently exceed sales targets. His approach supports sustainable business expansion and aligns with long-term organizational goals.

Communication:

Known for his consultative sales approach, Roland excels in clear and effective communication, facilitating rapport with clients and leading compelling presentations. His ability to articulate solutions and build client confidence strengthens both individual partnerships and overall organizational success.