I’m excited to share a deeper look into my professional journey and the experiences that have shaped my career in sports, partnerships, and revenue strategy. I’ve been fortunate to work with incredible organizations and people while building meaningful connections and driving impactful results. Here is my biography.

I am excited to share my professional biography, which highlights my journey as an executive leader and entrepreneur over the past 25 years. From scaling startups to leading national sales teams, building strategic partnerships, and driving multimillion-dollar growth across multiple industries, I remain passionate about creating opportunities for organizations to thrive.

Lynn R. Kahle, Ph.D., is a globally recognized expert in consumer psychology and marketing communication with over 40 years of academic and consulting experience. As Professor Emeritus at the University of Oregon and former Sports Marketing Program Director at Pace University, Dr. Kahle has shaped the fields of consumer behavior, sustainability marketing, and sports marketing through groundbreaking research, leadership, and education. His work bridges theory and practice, offering invaluable insights into multicultural markets, digital strategy, and business innovation.

Adam Roth is an innovative and results-driven executive with over 30 years of leadership experience building some of the world’s most iconic consumer brands. Known for his ability to create transcendent brand strategies, drive consistent business success, and develop high-performing teams, Adam has led major global marketing initiatives across Nike and top-tier advertising agencies. Now as Founder and Managing Director of Synthesis Consulting Group, he advises C-suite leaders, startups, and sports organizations, bringing visionary insight and strategic clarity to every engagement. Inspired by bold ideas, dynamic people, and brands that shape culture, Adam continues to leave a lasting impact across industries through his expertise, mentorship, and passion for purposeful growth.

Susan E. Fisher is a visionary business development executive with over four decades of experience leading strategic growth across the experiential marketing and branded environments sectors. Known for her exceptional communication skills and unwavering commitment to client success, she has delivered transformative results for global brands, cultural institutions, and sports franchises alike. With a foundation in communication, education, and the performing arts, Susan combines creative insight with strategic precision—bringing a unique blend of storytelling, innovation, and revenue-driving expertise to every engagement. As she transitions into board service, Susan is eager to apply her leadership, industry knowledge, and goal-driven mindset to help organizations thrive in competitive and evolving markets.

Dr. Michael Baptiste is a dynamic leader in education, sports management, and entrepreneurship with over 30 years of experience in transforming academic programs, businesses, and student careers. As a seasoned educator and program director, he has developed and taught numerous courses across multiple universities, integrating real-world applications and cutting-edge technology to enhance student learning. Beyond academia, Dr. Baptiste is a serial entrepreneur, having founded and managed over a dozen businesses, secured two U.S. patents, and successfully revitalized struggling ventures. His expertise spans leadership, curriculum development, strategic planning, and business growth, making him a sought-after mentor and advisor. Passionate about youth development and community engagement, he has served on school boards, coached young athletes, and authored children's books to inspire the next generation. With a keen ability to drive innovation, foster strategic partnerships, and deliver measurable results, Dr. Baptiste continues to shape industries and empower future leaders.

Peter Hassen is a transformative marketing and branding executive with over 20 years of experience driving growth and innovation across sports, entertainment, and media. Known for his ability to craft impactful strategies that fuse creativity with measurable results, he has revitalized iconic brands, cultivated high-value partnerships, and created dynamic fan engagement platforms. From leading the Chicago Blackhawks’ historic turnaround to pioneering NIL education initiatives with NILENT Enterprise Solutions, Hassen has consistently delivered game-changing results. A forward-thinking leader, he combines deep industry knowledge, strategic vision, and exceptional communication skills to inspire teams, captivate audiences, and deliver sustained success for organizations and communities.

Richard T. Roche is a transformational leader with 37 years of experience in athletics and education, renowned for his ability to build high-performing programs and foster a culture of excellence. As a visionary Athletic Director, coach, and mentor, Richard has consistently delivered impactful results through strategic planning, budget management, and innovative program development. His leadership has driven historic achievements, such as Hobart College Basketball’s first NCAA Tournament appearance, and he has inspired countless student-athletes to succeed both on and off the field. With a steadfast commitment to integrity, community engagement, and holistic growth, Richard continues to shape the future of athletics and education with unmatched expertise and dedication.