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    Tyler Mooney: Operational Innovator & Industry Leader Driving Excellence in the Car Wash Sector

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    Tyler Mooney is a dynamic operations executive whose career spans over a decade of transformative leadership in the car wash and industrial service industries. With a deep commitment to people-first leadership, Tyler’s approach embodies his belief that “Leadership is not about being in charge. Leadership is about taking care of those in your charge.” This guiding principle has shaped a successful trajectory marked by operational growth, customer experience innovation, and a passion for elevating industry standards.

    Currently serving as Vice President of Operations at both Royal Rinse and Willow Oak Partners, Tyler is responsible for managing multi-state car wash operations across Virginia, North Carolina, and South Carolina. His leadership is characterized by a relentless focus on operational efficiency, quality control, and scalable growth strategies. In 2024 alone, Tyler oversaw an ambitious expansion of Willow Oak Partners from just two to seventeen locations—an achievement that underscores his capacity to deliver rapid and sustainable growth. At Royal Rinse, he not only optimized self-serve and in-bay automatic car wash systems but also implemented processes that substantially elevated customer satisfaction and reduced operational costs.

    Tyler’s influence in the industry extends beyond his corporate roles. He currently serves as the President of the Southeastern Car Wash Association, after two years on its Board of Directors. In this capacity, he plays a pivotal role in fostering a collaborative, resource-rich environment for professionals across the Southeast, ensuring that best practices and cutting-edge technologies are shared widely among members.

    His prior executive experience at Caliber Car Wash saw him rise through the ranks—from Director of Operations to Vice President of Operations, and later Vice President of Field Support—where he managed large-scale teams, drove field excellence, and spearheaded expansion initiatives across the Southeast. Earlier in his career, Tyler honed his customer service and leadership skills during an eight-year tenure at AUTOBELL Car Wash, managing high-volume locations in both North Carolina and Georgia.

    Tyler also brings sales acumen to the table from his time with G&G Industrial Lighting, where he managed national accounts and ensured top-tier lighting solutions for industrial clients, further diversifying his operational perspective.

    He holds a degree from North Carolina State University, which laid the foundation for his analytical mindset and strategic thinking. With certifications in Commercial Real Estate Analysis and Investment, Tyler also brings a keen understanding of asset growth and location-based strategy to every venture he touches.

    Tyler Mooney stands out as a results-driven executive who leads with purpose, develops winning teams, and continuously strives to improve operational ecosystems. His work not only propels business success but also advances the broader car wash community through innovation, mentorship, and organizational excellence.

    Character

    Tyler Mooney leads with humility, integrity, and a strong commitment to people-first leadership, consistently placing the success and well-being of his teams at the forefront of his decision-making.

    Knowledge

    With over a decade of experience in car wash operations and commercial services, Tyler brings deep industry insight, operational expertise, and technical understanding that drive efficiency and customer satisfaction.

    Strategic

    Tyler has successfully scaled multi-location operations and implemented growth strategies that expanded business footprints across multiple states, demonstrating a keen ability to execute scalable, long-term visions.

    Communication

    Tyler fosters collaboration through clear, transparent communication with his teams, industry peers, and stakeholders, effectively aligning operational goals with customer experience excellence.

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    Matt Swenson
    Matt Swenson
    Matt Swenson is a tech-savvy individual with a keen interest in the automotive industry. Currently residing in Orange County, he brings three years of experience in the technology sector. His dedication to continuous learning and problem-solving drives him to explore innovative solutions. Matt thrives on collaboration and isn't afraid to seek assistance to achieve the best possible outcomes.