Philip Roussey is an accomplished commercial growth executive, strategic business advisor, and entrepreneurial leader with more than 15 years of experience accelerating organizational performance, developing high-impact teams, and translating ambitious business strategies into measurable results. With a distinguished career spanning sales leadership, marketing, manufacturing-related industries, commercial operations, and enterprise strategy, Philip has established himself as a results-oriented executive who understands the connection between disciplined execution and sustainable business growth. His leadership philosophy centers on empowering people, aligning organizational priorities, and creating the structures necessary for businesses to achieve their full potential. Having contributed to the success of internationally recognized billion-dollar organizations, Philip brings a valuable combination of corporate leadership experience, entrepreneurial perspective, and strategic insight to boardrooms and executive advisory engagements.
Philip currently serves as Principal of Waypoint Summit Ventures, a Colorado-based acquisition platform established to identify, acquire, and operate an established business-to-business service company. Through this venture, he combines his extensive commercial leadership experience with a long-term investment philosophy focused on responsible ownership, organizational stability, and sustainable value creation. His approach emphasizes developing meaningful relationships with business owners, understanding the foundations of successful enterprises, and identifying opportunities to strengthen operations while preserving the culture and customer relationships that make businesses distinctive. By evaluating commercial performance, competitive positioning, leadership capabilities, and growth potential, Philip has developed an increasingly sophisticated perspective on business ownership, succession planning, and the strategic decisions that influence enterprise value.
Alongside his entrepreneurial pursuits, Philip is Co-Founder of Amass Advisory, where he partners with mid-market and growth-oriented B2B organizations seeking to improve commercial effectiveness and accelerate performance. His advisory work focuses on helping executive leadership teams navigate complex growth challenges, refine go-to-market strategies, optimize sales organizations, and establish the operational discipline required for consistent execution. Recognizing that successful growth demands more than ambitious revenue targets, Philip works to connect market opportunities with organizational capabilities, pricing strategies, sales enablement, revenue operations, and performance management. His ability to identify underlying commercial challenges and translate strategic priorities into actionable initiatives positions him as a trusted resource for organizations experiencing growth plateaus, market transitions, or evolving competitive demands.
Before establishing his advisory and acquisition ventures, Philip served in senior executive leadership positions at Viega LLC, a global manufacturer recognized for its innovative plumbing, piping, and building technology solutions. Joining the organization in 2021 as Director of Strategy and Sales Excellence, he worked directly with the Chief Executive Officer to strengthen enterprise commercial strategy, evaluate market opportunities, and improve organizational effectiveness. His responsibilities included developing market-entry strategies, identifying new revenue opportunities, optimizing sales processes, and supporting executive decision-making through financial modeling and strategic analysis. In January 2024, Philip advanced to Vice President of Sales Operations, expanding his influence across critical commercial functions and assuming responsibility for initiatives designed to align sales strategy, organizational capabilities, and operational execution with the company’s long-term objectives.
During his tenure at Viega, Philip contributed to a period of substantial North American growth, with revenue increasing approximately 58%, from $600 million to $950 million over four and a half years. His leadership extended well beyond traditional sales operations, encompassing enterprise transformation, organizational restructuring, commercial systems, talent development, and cross-functional performance improvement. Among his most significant accomplishments was consolidating nine departments and approximately 250 employees into a unified Sales Operations division supported by an eight-person director leadership team. This transformation reduced organizational duplication, improved operational alignment, and contributed to an overall cost improvement of approximately 10%. By creating clearer accountability and stronger coordination across business functions, Philip helped establish a more scalable commercial organization capable of supporting continued expansion.
Philip also demonstrated an exceptional ability to connect talent development and commercial infrastructure with measurable business outcomes. At Viega, he led the redesign of learning and development programs around consultative selling, implementing a comprehensive transformation that included nine months of program design and an 18-month rollout to 225 field professionals. These efforts helped reduce employee ramp-up time from nine months to three months while improving 90-day retention from 30% to 80%. Additionally, his emphasis on pipeline management, customer relationship management systems, and performance analytics helped triple qualified sales opportunities, increase CRM adoption by 15%, and introduce the organization’s first management dashboard. His contributions to channel strategy included developing the approach that secured Home Depot approval, supporting a reported $50 million first-year revenue increase, while his work on discount discipline identified an estimated 25% margin-improvement opportunity.
Prior to joining Viega, Philip built a strong commercial leadership foundation during nearly a decade with Hilti North America, an internationally recognized provider of products, software, and services for the construction and industrial sectors. Beginning his career with Hilti in 2011 as a Store Manager in Milwaukee, Wisconsin, he progressively advanced through account management, customer service leadership, regional sales management, and senior marketing positions. This progression provided him with a comprehensive understanding of how organizations create value, from frontline customer relationships and territory development to regional profitability and enterprise marketing strategy. His experience across multiple U.S. markets also strengthened his adaptability, business judgment, and ability to lead teams with varying commercial priorities and customer requirements.
Throughout his tenure at Hilti, Philip consistently demonstrated a capacity to improve performance while developing future leaders. As a Regional Sales Manager, he directed an $8 million region and led eight account managers responsible for a diversified portfolio of products, services, and software, achieving a 12% improvement in regional profitability. In customer service leadership, he built and managed a 15-person organization, facilitated 10 employee promotions within 20 months, and supported substantial expansion of digital channels, including 211% platform growth and 277% e-business sales growth. As Senior Marketing Manager, he oversaw strategy and marketing execution for a $65 million business segment, coordinating commercial priorities across five divisions and approximately 100 account and regional sales managers. These experiences strengthened his expertise in commercial strategy, product positioning, pricing, customer engagement, and the alignment of marketing initiatives with field execution.
A defining characteristic of Philip’s career has been his ability to operate effectively across both strategic and operational environments. Having progressed from direct customer-facing roles to executive positions reporting to the CEO, he understands how decisions made at the leadership level influence employees, customers, financial performance, and long-term competitiveness. His expertise encompasses manufacturing management, go-to-market strategy, organizational design, sales transformation, product development and positioning, revenue operations, pricing optimization, performance management, and leadership development. This broad commercial perspective allows him to evaluate business challenges holistically rather than through the lens of any single function. His experience within globally active organizations has also provided international business exposure and an appreciation for the complexities of operating within competitive, interconnected markets.
Philip’s leadership credentials are complemented by a strong academic foundation and a commitment to continuous professional development. He earned a Master of Business Administration in International Business from Northcentral University and a bachelor’s degree in Business Administration with a concentration in Marketing and Sales from Bowling Green State University. Throughout his career, he has completed professional development programs covering executive selling, sales management, impactful communication, effective meetings, and presentation skills. His professional achievements have also been recognized through Hilti’s Million Dollar Sales Club and Emerging Leaders Program. These accomplishments reflect a career-long commitment to strengthening both the technical and interpersonal capabilities required for effective leadership.
Beyond his executive responsibilities, Philip has developed valuable experience in governance and collaborative decision-making through previous service as a board member of VIGA. This experience reinforced his appreciation for the importance of strategic oversight, informed discussion, and collective accountability in advancing organizational objectives. His interest in returning to board-level service reflects a genuine enthusiasm for helping organizations make consequential decisions, build thoughtful growth plans, and navigate complex business challenges. He is particularly interested in contributing to established and growth-oriented businesses within manufacturing, sales, marketing, and related B2B sectors, with a preference for organizations generating $50 million or more in annual revenue. His background positions him to contribute meaningfully to discussions involving commercial expansion, organizational effectiveness, succession, market positioning, and sustainable enterprise growth.
As a prospective board member and strategic advisor, Philip offers the perspective of an executive who has experienced the realities of growth from multiple vantage points. He understands the operational demands of frontline execution, the organizational complexities of scaling commercial functions, and the broader considerations that influence executive and ownership decisions. His entrepreneurial activities further strengthen his ability to evaluate opportunities through the lens of investment discipline, leadership continuity, and long-term value creation. Rather than approaching growth as an isolated financial objective, Philip views it as the outcome of sound strategic choices, capable people, clear accountability, and consistent execution. This philosophy makes him particularly well suited to organizations seeking a board contributor who can challenge assumptions constructively while helping leadership teams translate ambition into practical results.
At the center of Philip’s professional identity is a commitment to people, purposeful leadership, and continuous improvement. He believes that strong organizations are built through clarity of direction, meaningful accountability, and investment in the individuals responsible for delivering results. His history of developing employees, advancing emerging leaders, and improving organizational systems demonstrates a leadership approach grounded in both performance and professional growth. Outside of business, Philip values spending time with his family, exploring the outdoors, and enjoying all-terrain vehicle adventures. These personal interests reflect his appreciation for relationships, exploration, and maintaining perspective beyond the demands of executive leadership.
Looking ahead, Philip remains focused on creating lasting value through business ownership, strategic advisory work, and meaningful board participation. His professional journey—from frontline sales and customer service to enterprise executive leadership and entrepreneurship—has equipped him with the judgment, commercial expertise, and practical experience necessary to help organizations navigate change and pursue sustainable growth. With a proven history of strengthening commercial organizations, developing high-performing teams, and contributing to significant revenue expansion, Philip brings a distinctive combination of strategic vision and operational credibility. He is motivated by opportunities to collaborate with ambitious leaders, strengthen established businesses, and help shape decisions that move organizations forward. His enduring professional philosophy is grounded in a simple but powerful conviction: meaningful growth occurs when clear strategy, capable leadership, and disciplined execution work together to create lasting results.
Character:
Philip exemplifies integrity, accountability, and a people-centered leadership philosophy through his commitment to developing talent, building trusted relationships, and preserving the foundational strengths of the organizations he serves. His emphasis on responsible ownership, collaborative decision-making, and sustainable business performance reflects a leader who values long-term success over short-term gains.
Knowledge:
With more than 15 years of experience across manufacturing-related industries, commercial operations, sales, marketing, and executive strategy, Philip possesses a comprehensive understanding of the organizational and market dynamics that influence business performance. His combination of enterprise leadership experience, advanced business education, international exposure, and entrepreneurial insight enables him to assess complex commercial challenges and identify practical opportunities for improvement.
Strategic:
Philip demonstrates exceptional strategic capability through his contributions to substantial revenue growth, enterprise organizational restructuring, commercial transformation, and the development of scalable go-to-market strategies. His ability to connect market opportunities, financial priorities, organizational capabilities, and execution discipline allows him to help leadership teams make informed decisions that strengthen competitive positioning and long-term enterprise value.
Communication:
An effective executive communicator who translates complex commercial strategies into clear priorities, actionable plans, and measurable performance expectations for diverse stakeholders. His experience advising executive leaders, directing cross-functional teams, delivering professional presentations, and participating in conferences and business meetings demonstrates his ability to build alignment, encourage productive dialogue, and communicate with credibility across organizational levels.
