Joshua Currier is an accomplished entrepreneur, business strategist, growth marketing executive, and retired United States Navy intelligence professional whose career reflects a distinctive combination of commercial innovation, operational discipline, and service-driven leadership. With more than two decades of professional experience, including 17 years specializing in growth marketing and customer acquisition and 21 years of military service, Joshua has developed a reputation for approaching complex challenges with analytical precision, strategic foresight, and an unwavering commitment to measurable results. As the Founder and President of Currier Marketing and President and Owner of STAG Supply Co., Inc., he brings a multifaceted perspective to organizational growth, business development, operational excellence, and long-term value creation. His leadership philosophy centers on the belief that meaningful business success requires more than implementing effective tactics; it demands a clearly defined strategy, accountability, and the ability to translate ambitious objectives into sustainable outcomes.
Joshua’s entrepreneurial journey began in 2000 when he established Shoreline Audio, a mobile audio sales and installation business in Anchorage, Alaska. This early venture introduced him to the realities of business ownership, customer relationships, financial responsibility, and the importance of developing solutions that respond directly to market needs. The experience laid the groundwork for his enduring interest in entrepreneurship and organizational growth. Over the following years, he continued developing his commercial expertise while cultivating the discipline and leadership capabilities that would ultimately distinguish his professional career. His early exposure to business operations reinforced his understanding that successful enterprises are built through consistent execution, adaptability, customer trust, and the willingness to make informed decisions in competitive environments.
In 2003, Joshua entered active duty with the United States Navy, beginning a distinguished military career that continued through his retirement from the Navy Reserve in 2024. Serving as a Cryptologic Technician Interpretive First Class, he specialized in Persian-Farsi and Dari language intelligence, contributing time-sensitive reporting in support of tactical and forward-deployed military operations. His responsibilities required exceptional judgment, confidentiality, cultural awareness, and the ability to interpret complex information under demanding circumstances. Throughout his 21 years of combined active-duty and reserve service, Joshua assumed increasingly significant leadership responsibilities, including directing a section of 30 joint-service personnel and serving as Division Chief for a 10-person reserve unit. These experiences strengthened his ability to lead diverse teams, manage operational risk, maintain organizational readiness, and make consequential decisions with limited time and information.
One of Joshua’s most notable military leadership assignments occurred during his 2018–2019 deployment to Theater Support Activity Georgia, where he served as Non-Commissioned Officer in Charge of a 70-person team of military and contract linguists. In this capacity, he coordinated personnel responsible for producing intelligence reporting that supported force protection and situational awareness for tactical units. His leadership emphasized operational effectiveness, accountability, personnel development, and mission readiness. His military achievements include receiving the Joint Service Commendation Medal for intelligence work briefed to the President of the United States and the Navy and Marine Corps Achievement Medal for service in the Persian Gulf. Beyond these distinctions, Joshua devoted considerable attention to mentoring junior service members, developing professional capabilities, and fostering a culture of responsibility and teamwork. His military career remains a defining influence on his approach to organizational leadership, strategic risk assessment, and ethical decision-making.
While serving in the Navy Reserve, Joshua continued building his civilian career in marketing, consulting, and business development. Beginning in 2009, he advised business owners on search engine optimization, website development, customer acquisition, and marketing strategy. His work exposed him to the challenges organizations encounter when attempting to connect marketing investments with sustainable business performance. During his tenure as a Marketing Specialist with Métier, Ltd., he gained experience within a technology-oriented organization focused on project portfolio management solutions. He subsequently advanced into increasingly specialized leadership roles in digital marketing, developing expertise in search engine marketing, paid advertising, performance analytics, and the strategic integration of digital channels. These experiences shaped his belief that effective marketing must operate as an extension of broader business strategy rather than as an isolated collection of promotional activities.
In 2014, Joshua founded Currier Marketing in Santa Rosa, California, initially establishing the company as a marketing consultancy before transforming it into a full-service, return-on-investment-driven lead generation agency in 2020. Under his leadership, the organization has grown from a founder-operated business into a nine-person team serving approximately 60 clients. Currier Marketing functions as both an outsourced marketing department and a strategic growth partner, supporting organizations across home services, manufacturing, distribution, and other competitive markets. Joshua oversees company strategy, client delivery, operational performance, pricing, and positioning while managing between $100,000 and $250,000 in monthly client advertising expenditures, representing approximately $1.2 million to $3 million annually. His approach emphasizes transparent reporting, measurable customer acquisition economics, and long-term relationships built on demonstrable business value.
Joshua’s ability to connect marketing strategy with tangible organizational growth is illustrated by his work supporting a solo legal practitioner who expanded into a 20-person firm over three years. During this period, the client’s monthly lead acquisition advertising budget increased from $2,500 to $80,000 as the practice scaled. His agency also serves as a white-label delivery partner for three other digital marketing firms, reflecting the confidence other industry professionals place in his operational capabilities and technical expertise. Through Currier Marketing, Joshua has developed a business model emphasizing client ownership of websites, advertising accounts, and marketing data, alongside flexible month-to-month relationships. This commitment to transparency reflects his conviction that business partnerships should be grounded in accountability, performance, and mutual trust rather than unnecessary contractual dependence.
Alongside his entrepreneurial responsibilities, Joshua has held influential positions within established marketing organizations. At PBHS, Inc., a national dental marketing agency, he built and led the search marketing department, overseeing more than 75 search engine optimization accounts and 50 paid search accounts. His responsibilities included developing departmental procedures, training personnel, supporting product sales, and managing relationships with high-priority clients. He later served as Digital Marketing Manager and SEO Analyst at West County Net, where he directed search optimization and paid media strategy for approximately 40 clients. His work included leading national SEO strategy for a North American hearing aid brand operating more than 400 locations. These experiences expanded his understanding of multi-location marketing, organizational scalability, customer acquisition systems, and the importance of aligning technical execution with executive-level business objectives.
In 2026, Joshua further diversified his entrepreneurial portfolio by founding STAG Supply Co., Inc., a California Disabled Veteran Business Enterprise-certified supplier serving public infrastructure and roadway projects. The company focuses on traffic control, safety, access, and guidance equipment, connecting public agencies and contractors with essential products and reliable sourcing solutions. Through this venture, Joshua has developed supplier and manufacturer relationships and established government procurement registrations to pursue public-sector opportunities. His expansion into infrastructure supply demonstrates his capacity to apply entrepreneurial principles across industries while leveraging his military background, business development experience, and commitment to dependable service. It also broadens his strategic perspective to include public-sector procurement, supplier management, government contracting, and infrastructure-related business operations.
Joshua’s expertise extends beyond traditional marketing leadership into digital transformation, artificial intelligence, business process improvement, and strategic organizational development. He has implemented AI-enabled operating systems within Currier Marketing to support agency delivery and internal operations, demonstrating his interest in practical technologies that improve efficiency and scalability. He has also developed a proprietary framework for evaluating search and digital marketing performance, helping guide client strategy and identify opportunities for improvement. His professional competencies encompass search engine optimization, Google Ads, Meta advertising, social media marketing, lead generation, web development, marketing analytics, strategic planning, and entrepreneurship. Importantly, Joshua approaches these capabilities from an executive perspective, focusing on how marketing investments influence profitability, competitive positioning, customer relationships, and sustainable enterprise growth.
Education and continuous professional development have played important roles in Joshua’s career. He earned Associate of Arts degrees in Business Administration and Social and Behavioral Sciences from Santa Rosa Junior College, where he was recognized through Phi Theta Kappa. He also completed Persian-Farsi language studies at the Defense Language Institute in Monterey, earning an associate degree and diploma, and pursued business administration and marketing coursework at Sonoma State University, where he received Dean’s List recognition. His professional credentials include certifications in Google Ads, Google Analytics, search engine optimization through ClickMinded, and consulting through Duct Tape Marketing. Additionally, his Culture ROI Leadership Academy Trainer Certification and Quantum Leadership Certification reinforce his commitment to organizational development, coaching, and effective leadership. This combination of business education, technical qualifications, and specialized military training supports his ability to evaluate challenges from multiple perspectives.
Beyond his executive and military achievements, Joshua has demonstrated a sustained commitment to mentorship, professional development, and community engagement. He served as President of the First Class Petty Officers Association at Camp Parks, leading an 18-member organization dedicated to supporting service members and strengthening morale. He also participated in community leadership initiatives, including serving as a team captain for GAP Community’s leadership training program and holding the position of Publicity Chair for Le Tip – Redwood Empire. His involvement with the Active 20-30 youth service organization, including service as Secretary, further reflects his willingness to contribute his time and organizational skills to causes beyond his immediate professional responsibilities. Across these roles, Joshua has consistently emphasized the value of developing others, strengthening relationships, and creating environments where individuals and organizations can succeed.
As a prospective board director and strategic advisor, Joshua offers a compelling combination of entrepreneurial experience, marketing accountability, operational leadership, and disciplined risk management. His background positions him to provide valuable guidance to founder-led businesses, growth-stage enterprises, technology companies, marketing organizations, and home services businesses seeking to strengthen their competitive advantage. He is particularly well-equipped to contribute to discussions involving go-to-market strategy, digital transformation, customer acquisition economics, executive accountability, organizational scalability, and strategic resource allocation. His military experience adds a valuable perspective on governance, confidentiality, operational readiness, and decision-making under pressure. While his formal corporate board experience is still developing, his record of leading businesses, managing teams, and guiding strategic initiatives provides a strong foundation for meaningful boardroom contributions.
Joshua’s interest in board service is driven by his desire to broaden his professional perspective, continue developing his leadership capabilities, and contribute his knowledge to organizations seeking purposeful growth. He views board participation as an opportunity to help leadership teams challenge assumptions, evaluate emerging opportunities, manage risks, and pursue strategies that create lasting value. His approach is rooted in practical experience rather than theory alone, drawing on lessons learned from building companies, advising business owners, managing significant marketing investments, and leading personnel in mission-critical environments. He understands that successful leadership requires balancing innovation with accountability, ambition with disciplined execution, and financial performance with broader organizational responsibilities.
At the heart of Joshua’s professional identity is a commitment to helping people and organizations realize their potential. Whether guiding a business owner through a challenging growth decision, mentoring a junior sailor, or developing a new entrepreneurial venture, he brings an energetic, solutions-oriented perspective grounded in integrity, service, and continuous improvement. He believes that organizations achieve their greatest impact when clear strategic direction is supported by measurable action and genuine investment in people. Looking ahead, Joshua seeks to extend his influence through board and advisory service, applying his diverse experience to help companies navigate change, unlock growth opportunities, and make a positive contribution to their industries and communities. His career reflects the conviction that meaningful leadership is ultimately measured not only by business results, but also by the people empowered, organizations strengthened, and lasting value created along the way.
Character:
Joshua Currier exemplifies integrity, accountability, resilience, and service-oriented leadership through his distinguished military career, entrepreneurial ventures, and commitment to mentoring others. His dedication to transparency, ethical decision-making, and community involvement reflects a leadership philosophy built on trust, responsibility, and creating meaningful value for those he serves.
Knowledge:
Possessing extensive expertise in growth marketing, digital transformation, customer acquisition, entrepreneurship, and operational management, strengthened by more than two decades of military leadership and professional experience. His combination of technical marketing proficiency, business ownership, strategic advisory experience, and public-sector procurement knowledge enables him to provide informed perspectives across diverse organizational challenges.
Strategic:
Joshua demonstrates exceptional strategic capability by translating complex business objectives into actionable growth initiatives, measurable marketing investments, and scalable operating systems. His experience building businesses, directing substantial advertising budgets, leading mission-critical intelligence teams, and identifying emerging technological opportunities positions him to contribute valuable insight to long-term organizational planning and board-level decision-making.
Communication:
An effective communicator who combines analytical clarity with the ability to inspire teams, advise business owners, and convey complex information to diverse audiences. His experience delivering intelligence reporting, training military personnel, developing marketing strategies, and cultivating client relationships demonstrates his ability to communicate with precision, professionalism, and purpose.
