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    Earle (Tré) Theodore Bittner III | Strategic Sales Leader | Healthcare Executive | Servant Leader with 40+ Years of Impact

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    Earle (Tré) Theodore Bittner III is a dynamic and trusted executive with over three decades of experience driving results through strategic sales leadership, operational management, and team development across the healthcare, managed care, retail, nonprofit, and manufacturing industries. Known for his energy, empathy, and people-first approach, Tré has built a distinguished career rooted in servant leadership, visionary strategy, and a deep commitment to helping individuals and organizations thrive.

    Tré began his sales career in the print advertising industry which spanned 7 years prior to his professional journey in the managed care space, where he quickly distinguished himself through a talent for mentoring sales teams, executing complex sales strategies, and aligning internal operations with external market opportunities. His leadership roles at organizations like Geisinger Health Plan and HealthAmerica (Coventry) reflect a consistent track record of exceeding targets, transforming team dynamics, and building high-growth broker channels.

    As Director of Sales at Geisinger Health Plan, Tré spearheaded initiatives that led to a 41,000-member net growth, engineered a broker strategy that drove $40 million in new premium revenue, and successfully expanded network access to high-profile care facilities outside of the immediate service area. His ability to build collaborative bridges between departments—such as Sales, Underwriting, and Network Management—demonstrated his capacity to lead across silos and deliver enterprise-wide impact.

    Prior to his time at Geisinger, Tré served as Regional Sales Manager at HealthAmerica, where he led and trained a top-performing team, producing multiple award-winning sales professionals. His leadership excellence was recognized with multiple honors, including Manager of the Year, President’s Council, and the President’s Commendation Award.

    In addition to his professional accomplishments, Tré is the author of Resurrection of a Salesman (2006), a reflection on leadership, resilience, and personal growth. His passion for service extends beyond the workplace—he served on the board of a local community hospital and recently completed a 3-year term with the Sunbury Municipal Authority. Tré remains actively engaged with RX Talents, contributing his voice and leadership to the healthcare workforce development conversation.

    Tré’s educational foundation includes a Bachelor of Arts in Philosophy from Susquehanna University (Cum Laude with departmental honors) and advanced leadership training through programs such as the AHIP Executive Leadership Program (CHIE), the Managed Healthcare Professional (MHP) designation, and the Geisinger Health System High Potential Employee Leadership Program. His certifications are complemented by coursework in sales management, prospecting, and diversity-informed selling through institutions like Penn State, Xerox, and the American Management Association.

    What sets Tré apart is his unwavering belief that organizations achieve their best results when people are prioritized. He lives by the principle that companies are in business to make money—but lasting success is built when people come first. With a heart for mentorship, a gift for communication, and an instinct for strategy, Tré is now actively seeking board and executive advisory opportunities where he can contribute meaningfully to purpose-driven companies and mission-aligned organizations.

    As he continues his journey, Tré remains deeply passionate about giving back, cultivating future leaders, and shaping business cultures rooted in integrity, performance, and humanity.

    Character: Tré leads with integrity, empathy, and a genuine commitment to servant leadership, earning trust through authenticity and compassion.

    Knowledge: With over 20 years of experience in healthcare sales and operations and 30+ years of total sales experience, Tré brings deep industry expertise and a strong understanding of organizational dynamics.

    Strategic: He is a forward-thinking leader who drives growth through deliberate planning, data-driven decisions, and cross-functional collaboration.

    Communication: Tré is a natural communicator, skilled at articulating vision, motivating teams, and bridging gaps between departments and stakeholders.

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    Sergio Quilici
    Sergio Quilici
    Sergio Quilici is a dynamic team player here at Leadafi, with a passion for accentuating the strengths and best attributes of those in his publications. He holds a B.S. in Business Administration with an Emphasis in Marketing from the University of Nevada, Reno. As a creative designer he has a keen attention to detail and plays a critical role in the aesthetic appeal of our digital assets. When it comes to publishing he is a thorough editor. What drives him is being given the opportunity to showcase Executives in a way that is both visually alluring and textually compelling to the publications intended audience.