Mark A. Potter is a seasoned executive with over 40 years of experience in media, content production, and digital transformation. Known for his integrity and leadership, he has successfully driven business turnarounds, strategic growth, and the development of high-performance teams. Mark has a proven track record of transforming organizations, including leading HudsonYards Studios through a successful business overhaul and acquisition, as well as playing a pivotal role in the digital transition at industry giants like Kodak. With deep knowledge of media, publishing, and technology, he excels at building relationships, executing growth strategies, and communicating effectively with stakeholders at all levels. As he moves into the next chapter of his career, Mark seeks to remain active in the business community by leveraging his diverse skill set and extensive network to contribute to dynamic and growth-oriented organizations.

I’m excited to share my professional journey and passion for driving innovation and growth. Throughout my career, I’ve had the privilege of leading transformative business operations, building strategic partnerships, and fostering a culture of innovation across industries like automotive, technology, and media. From overseeing multi-billion-dollar business lines to launching pioneering initiatives that enhance product engagement and customer experiences, I’m driven by the challenge of turning visionary strategies into impactful results. Whether it's leading high-performance teams, developing innovative business models, or collaborating with global partners, my goal is to help organizations achieve operational excellence and sustainable growth. I’d love to connect and discuss ideas, partnerships, or future opportunities. Let’s drive success together!

I’m excited to share my professional journey and experiences with you! With over 30 years in the Ad Tech and MarTech industries, I’ve had the privilege of working at the forefront of digital marketing. My career has been driven by a commitment to excellence, combining a deep understanding of the media landscape with innovative strategic thinking. I’m passionate about effective communication and building strategic partnerships, which has allowed me to make a significant impact in international markets, including Brazil. Whether leading transformative projects or guiding the next generation of marketers, my focus remains on driving growth and fostering innovation. I invite you to read more about my journey and the contributions I’ve made to the industry.