Sarah Stevenson is a distinguished marketing executive with a proven track record of driving revenue growth, executing data-driven strategies, and fostering high-performance teams. With over two decades of experience in the healthcare and technology sectors, she has led transformative marketing initiatives that have accelerated business success and enhanced brand visibility. Passionate about diversity and inclusion, Sarah is a strong advocate for developing women leaders and cultivating an empowering workplace culture.
Formally serving as the Director of Patient & Digital Marketing for NxStage Home Therapies at Fresenius Medical Care, Sarah led the strategic marketing efforts for the patient segment of the home therapies division. Under her leadership, she successfully managed multi-million-dollar budgets, developed comprehensive marketing plans, and spearheaded digital initiatives that have significantly increased patient engagement and adoption. Her ability to align marketing and field efforts has driven year-over-year growth in home hemodialysis patient starts, strengthening the company’s position as an industry leader. Additionally, she played a pivotal role in the brand transition for NxStage Home Products, overseeing a website redesign and revamping public relations campaigns to amplify the division’s impact.
Prior to her tenure at Fresenius, Sarah spent eight years at GE Healthcare, where she held several leadership roles, including Segment Marketing Director for National & Academic Accounts. In this role, she led market segmentation strategies, enhanced digital marketing efforts, and executed demand-generation programs that created over $200 million in opportunities. She also championed the Leading, Empowering, and Disrupting Women in Leadership (LEAD) program, an initiative that significantly influenced multi-million-dollar deals for top healthcare systems. As Channel & Field Services Marketing Manager, she successfully expanded the partner marketing program, increasing the opportunity funnel by 150% and launching a centralized Partner Portal.
Her expertise extends beyond corporate marketing leadership, with experience in strategic healthcare marketing at Bottomline Technologies, where she managed global campaigns and drove a five-fold increase in qualified leads. At Microsoft, she led high-impact product launches and optimized regional marketing efforts, delivering a 10X return on investment. Sarah’s early career at The Ariel Group allowed her to develop leadership presence programs, reinforcing her deep understanding of executive leadership and team development.
Sarah holds an MBA in Marketing Management and Healthcare from Simmons College – Simmons School of Management and a Bachelor of Arts in International Business & Management from Dickinson College. She has further honed her leadership capabilities through executive courses at GE Crotonville and international business studies at Ecole Supérieure de Commerce de Dijon.
A dynamic and influential leader, Sarah is recognized for her ability to blend strategic vision, data-driven insights, and team empowerment to drive measurable results. Her unwavering commitment to innovation, inclusion, and cross-functional collaboration makes her a transformative force in the marketing and healthcare industries.
Character
Sarah Stevenson is a dedicated and influential leader who champions innovation, inclusivity, and team empowerment, fostering an environment where both businesses and individuals thrive.
Knowledge
With extensive expertise in strategic marketing, digital transformation, and demand generation, Sarah has successfully driven growth across healthcare, technology, and global markets.
Strategic
Sarah excels at aligning marketing initiatives with business objectives, leveraging data-driven insights and cross-functional collaboration to enhance brand impact and revenue generation.
Communication
A compelling storyteller and executive presence leader, Sarah effectively conveys complex ideas, inspires teams, and builds strong relationships with stakeholders to drive organizational success.
