Richard Conwell is a distinguished real estate executive and business strategist with over 25 years of experience driving growth, operational excellence, and client success in the real estate industry. A proven leader, Richard has built a reputation for his ability to develop systems, lead high-performing teams, and guide clients through complex transactions with confidence and clarity. His broad expertise spans residential, commercial, investment, and dental practice real estate, making him a uniquely versatile figure in the industry.

Richard currently serves as an Associate Broker at California Practice Sales, Inc., where he consults with dental professionals on practice acquisitions, helping clients navigate the intricacies of startup, expansion, and relocation. His client-centric approach ensures that buyers receive not just transactional support but also long-term strategic guidance and access to a robust network of industry professionals. His focus on relationship-building and post-transaction value makes him a trusted advisor beyond the deal.

In parallel, Richard is the President and Managing Broker of True Fit Real Estate, Inc., a brokerage he founded to set a new standard for service, systems, and team leadership. At True Fit, Richard combines cutting-edge technology with personalized coaching, empowering his agents to deliver unmatched service to clients. His coaching style is rooted in structure, accountability, and integrity, and he is known for creating simplified, repeatable systems that help real estate professionals scale their impact and revenue.

Throughout his career, Richard has held leadership roles at organizations such as Coldwell Banker Global Luxury, REX – Real Estate Exchange, and Keep Your Keys, Inc., contributing significantly to business development, foreclosure prevention, and innovative sales models. His earlier experience as President of CalRETC involved overseeing thousands of real estate transactions, managing teams, and coordinating marketing, customer service, and compliance.

Beyond real estate, Richard brings a passion for wellness and personal growth. He is a Certified Personal Trainer through PTA Global and applies the same discipline and strategy in health and fitness that he does in business. His personal interests also include investing, stock trading, and helping others grow both personally and professionally.

Richard’s dedication to community is reflected in his volunteer work, including roles as Varsity Cheer Team Business Manager for Saddleback Valley Pop Warner, Co-Leader of Varsity Football Concessions at Laguna Hills High School, and Vice President of the Southern California Viking Club. He also served as a certified Skywarn Spotter for the National Weather Service and mentored youth through Kinship Partners, Inc.

A founding member of the American Real Estate Association and a longtime member of the National Association of Realtors, Richard is deeply committed to elevating industry standards and serving as a resource for both peers and clients. His leadership philosophy is grounded in transparency, consistency, and leading by example.

Now, as he explores opportunities to serve on boards and contribute at a strategic advisory level, Richard brings not only deep domain expertise in real estate but also a holistic perspective shaped by decades of leadership, operational rigor, and human connection. He is poised to deliver measurable value to organizations seeking experienced, ethical, and visionary leadership.

Character: Richard Conwell is known for his integrity, reliability, and commitment to leading by example in every professional and personal endeavor.

Knowledge: With over 25 years in real estate, Richard possesses deep expertise across residential, commercial, investment, and practice-based transactions.

Strategic: He excels at designing and implementing scalable systems and long-term plans that drive sustainable business growth and team success.

Communication: Richard is a clear, confident communicator who builds lasting relationships through transparency, education, and client-centered guidance.