Martin (Marty) King is a visionary entrepreneur, AI transformation expert, and seasoned executive with over 30 years of experience in founding, scaling, and leading innovative companies at the intersection of technology and business strategy. Known for his ability to turn vision into reality, Marty has founded five companies—four of which have had successful exits—and currently serves as the Founder & CEO of AI-X, where he helps businesses harness artificial intelligence through a proprietary methodology focused on intelligent execution at scale.
Throughout his career, Marty has built a reputation as a pragmatic, execution-focused leader. In 2008, during the height of the Great Recession, he founded Gurnet Consulting when others were retreating. His strategic foresight and operational rigor grew Gurnet into one of Atlassian’s fastest-growing partners, eventually earning a spot on Inc. Magazine’s 2014 List of America’s Fastest Growing Companies (#585) thanks to 623% growth. His leadership and innovation were also recognized with the CIO Innovation Award from Mass High Tech in 2011.
Marty pioneered the integration of AI into Gurnet’s core operations, leveraging machine learning to manage complex functions like due diligence, critical analysis, and acquisition support. This transformation laid the foundation for Gurnet’s successful acquisition by Praecipio, where Marty served as Vice President of Business Development, leading enterprise-level solutions that integrated DevOps, Agile, and enterprise service management.
Through AI-X, Marty continues to guide organizations—ranging from growth-stage startups to $2B enterprises—in discovering, implementing, and scaling AI solutions that drive measurable business outcomes. His AI-X methodology—AI-Xplore, AI-Xecute, and AI-Xpand—empowers businesses to move beyond theory and into actionable, sustainable innovation.
Marty brings a wealth of knowledge in strategy development, go-to-market planning, customer success, digital transformation, and productivity optimization. His experience spans both private and public sectors, with a core focus on technology firms and professional services companies, particularly those in the $5M–$500M revenue range seeking to scale.
A committed mentor and community leader, Marty has served for over 17 years with Year Up, where he mentors and speaks to young professionals on career readiness and opportunity. He also chaired the ITB Academic Advisory Board at Framingham State University and is an active member of the Society for Information Management (SIM) – Boston. His passion for giving back reflects his personal philosophy: “Success is hollow and short-lived without those to share it with.”
In his personal time, Marty enjoys boating, fishing, traveling, golfing, and spending time with his wife and family. He is actively seeking board roles where he can leverage his strategic insight, entrepreneurial experience, and deep technical acumen to help companies grow, innovate, and thrive in a rapidly evolving landscape.
Driven by his mantra—“If not now, when?”—Marty King is the kind of leader who not only helps companies envision the future but builds the roadmap to get there.
Character: Marty King is a purpose-driven leader who values integrity, resilience, and building businesses that serve life, not consume it.
Knowledge: With over 30 years of experience, Marty brings deep expertise in AI, business strategy, digital transformation, and scaling organizations across industries.
Strategic: Marty excels at turning vision into execution, developing innovative go-to-market strategies and operational frameworks that deliver measurable growth.
Communication: A seasoned keynote speaker and mentor, Marty communicates complex ideas clearly and inspires alignment across teams, stakeholders, and boards.
