Craig Laurier is a seasoned Client Director and Sales Leader with over 25 years of experience specializing in selling complex web technology, software, and market data solutions across the financial services industry. His expertise lies in helping C-level executives at large hedge funds and investment banks reduce total cost of ownership (TCO) and improve operational efficiency, driving revenue growth and profitability.
Currently, Craig serves as a Client Director at Dun & Bradstreet, a global leader in providing business data and analytics solutions. In his first year, Craig achieved 105% of his revenue target, demonstrating a 15% net growth year-over-year. He is on track to exceed annual targets in his second year and is part of Dun & Bradstreet’s senior management executive fast-track program, recognizing his consistent performance and leadership potential.
Before joining Dun & Bradstreet, Craig founded, operated, and owned an Oxi Fresh franchise, where he demonstrated his entrepreneurial spirit and leadership. Over six years, he grew the business by 30% year-over-year, expanding the customer base to over 5,000. Under his leadership, revenues increased by 500% in 2022, thanks to strategic business expansions, such as offering COVID-related services and hiring new staff. Craig successfully onboarded and trained more than 20 new sales technicians, fostering a strong work culture that emphasized teamwork, upselling opportunities, and customer loyalty.
Craig’s background also includes key roles at major financial institutions, including Intercontinental Exchange, where he managed global and strategic accounts. He consistently outperformed his $1MM quota by 500% YoY, closing multi-million-dollar deals such as a $5MM global contract with Barclays and a $240K enterprise SaaS deal with Bank of America. Craig has also held sales leadership positions at IHS Markit, Bloomberg, and NASDAQ, where he built strong client relationships, secured new business, and exceeded sales targets.
Throughout his career, Craig has been recognized for his ability to retain loyal customers, forge strong relationships with decision-makers, and drive impressive revenue growth. His broad expertise in account management, market data, hedge funds, and financial services positions him as a valuable asset to any organization.
In addition to his professional accomplishments, Craig has been actively involved in volunteer work. He served as a coach at Rutgers University for eight years, completing the S.A.F.E.T.Y. Clinic to enhance his coaching skills. He also served as the treasurer for East Brunswick TNR Rescue, where he applied his financial acumen to support animal welfare initiatives.
Craig holds a Higher National Diploma (HND) in Business Computing from Leeds Beckett University. His areas of expertise include account management, relationship building, operations, financial services, market data solutions, and leadership.
In his personal time, Craig enjoys pickleball, soccer, coaching, and volunteering in animal welfare causes. He is passionate about making a positive impact on his community and remains committed to advancing both his professional and philanthropic pursuits.
Character:
Craig Laurier is a dedicated and results-driven professional known for his integrity, perseverance, and leadership. His strong work ethic and commitment to fostering a positive team culture have earned him the respect and loyalty of colleagues and clients alike.
Knowledge:
With over 25 years of experience in the financial services and technology sectors, Craig has a deep understanding of market data solutions, software, and enterprise sales. His expertise spans from account management to strategic growth, making him a valuable resource for driving revenue and operational efficiency.
Strategic:
Craig is highly strategic in his approach, consistently exceeding sales quotas and securing multi-million-dollar deals by identifying client needs and aligning solutions with business objectives. His ability to develop long-term plans and adapt to changing markets has been key to his sustained success.
Communication:
A skilled communicator, Craig excels at building strong relationships with C-level executives and decision-makers. He has a proven ability to clearly articulate value propositions, negotiate complex contracts, and lead cross-functional teams toward achieving common goals.