Chris Mertens is a seasoned sales executive and strategic leader, currently serving as Vice President of US Sales, Displays at Samsung Electronics America. With over three decades of experience driving sales growth and building high-performance teams, Chris has established himself as a transformative force in the technology and display solutions industry. His leadership spans direct and channel sales, business development, and cloud solutions, positioning him as a key driver of innovation and revenue growth.

At Samsung Electronics America, Chris leads US sales for cloud software, services, and hardware solutions, covering monitors, digital signage, hospitality TV, and indoor and outdoor LED displays. He is instrumental in overseeing the distribution channels for Samsung’s Home Electronics, Mobile, and Display organizations. Under his guidance, the Display Organization has expanded its footprint through enterprise and vertical sales, strategic alliances, channel partnerships, and business development initiatives. His impact on the organization is recognized industry-wide, earning him the title of CRN’s Channel Executive of the Year for three consecutive years (2020–2024) for his leadership and pioneering approaches. Additionally, Chris is a respected voice in the technology sector, frequently sharing insights as a featured speaker at CES, NRF, and other major media and press events.

Chris’s journey at Samsung, spanning over 11 years, is marked by significant milestones. As Vice President of US Sales, B2B Displays, from 2019 to 2024, he led the organization through substantial growth and expansion. In his prior roles, including Head of Sales for US Enterprise & Strategic Accounts and Director of Sales for Strategic and Federal Markets, he drove a 150% year-over-year revenue increase for four consecutive years. His leadership extended Samsung’s reach into key verticals such as aviation, automotive, and high-tech industries while fostering deep C-suite relationships across the U.S. strategic accounts.

Before joining Samsung, Chris spent over two decades at HP, where he played a pivotal role in driving growth and innovation within the Personal Systems Group (PSG). As Vice President of PSG-Americas Healthcare Practice, he spearheaded the healthcare market strategy, resulting in $1.6 billion in revenue, a $1.3 billion increase under his leadership. He also established the PSG Americas Healthcare Advisory Council, aligning HP’s solutions with the evolving needs of healthcare providers. During his tenure as Vice President of the East Region Sales for PSG, Chris achieved a $1.07 billion revenue milestone in 2008 and secured 14 new accounts valued at $312 million, demonstrating his ability to drive both growth and profitability.

Chris’s leadership philosophy extends beyond revenue generation. He is a dedicated mentor within Samsung’s leadership development program, guiding aspiring leaders to reach their full potential. His passion for fostering talent and driving innovation is a testament to his belief in building future leaders within the industry.

Chris holds a Bachelor of Arts in Political Science from American University and has completed executive leadership programs at Babson College and the University of Virginia. His career is a reflection of his strategic vision, operational excellence, and commitment to driving business success.

In every role, Chris Mertens has demonstrated a unique ability to balance strategic foresight with hands-on execution, delivering consistent results and fostering innovation. His deep industry knowledge, combined with his ability to build and lead high-performing teams, positions him as a leader who not only achieves success but also inspires it.

Character
Chris Mertens is a dedicated and results-driven leader known for his integrity, mentorship, and commitment to fostering talent while driving business success.

Knowledge
With over three decades of experience in sales leadership across technology, healthcare, and display solutions, Chris brings deep industry expertise and a track record of driving significant revenue growth.

Strategic
Chris excels at developing and executing business strategies that expand market share, drive innovation, and build strong partnerships within key verticals and enterprise markets.

Communication
A skilled communicator and industry thought leader, Chris effectively conveys his vision through public speaking, media engagements, and collaborative leadership that inspires teams and stakeholders.