With over three decades of experience in the global home furnishings industry, Chad M. Turney has established himself as a transformative leader with a proven track record in sourcing, merchandising, logistics, compliance, and product development. His career is defined by an unwavering commitment to growth, innovation, and operational excellence, consistently driving profitability and creating enduring value for the organizations he serves.
Throughout his 32-year career, Chad has demonstrated a unique ability to integrate strategic vision with practical execution. As the North American Director for Enza Home International (2020–2024), he successfully established the company’s North American operations from the ground up during one of the most challenging business climates in recent history. By building a robust infrastructure that included a headquarters, distribution centers, and multiple showrooms, Chad introduced the Yatas Group’s furniture brands—Enza Home and Yatas Bedding—to the North American market. Under his leadership, the company achieved rapid market penetration and secured partnerships with top-tier retailers such as Costco, Wayfair, Amazon, and Nebraska Furniture Mart.
Chad’s strategic initiatives, including the creation of an in-store gallery program, a guaranteed LTL freight solution, and the development of Smart Bed technology, not only elevated the company’s brand recognition but also optimized operations for sustained growth. His leadership enabled the company to become a recognized name in the North American home furnishings market in under five years.
Prior to his role at Enza Home, Chad served as the Founder and CEO of CMT Home (2013–2020), where he provided consulting services for leading home furnishings brands, specializing in design, sourcing, quality assurance, and logistics. Leveraging his vast network of suppliers and manufacturers across China, Vietnam, and other global markets, he developed cost-effective solutions for clients, helping them overcome operational challenges and expand their market presence.
Chad’s ability to drive growth and implement operational turnarounds was also evident in his tenure as President of Berkenwood Home (2016–2018). He spearheaded the launch of a luxury furniture brand under AP Home, achieving $10 million in revenue by the second year and setting the foundation for high-margin growth. His leadership was pivotal in modernizing AP Home’s operations, streamlining processes, and increasing profitability by over 50%.
Chad’s earlier career includes key roles such as Vice President of Import Operations at La-Z-Boy (2000–2003), where he built the company’s import division, reducing domestic operating expenses by 50% and increasing margins by over 30%. Additionally, as Founder and CEO of Shadow Mountain (2003–2010), he transformed the startup into a premium brand with double-digit annual growth, eventually integrating it into the global Furniture Origins portfolio.
Chad’s expertise extends far beyond operations. Over the course of his career, he has made over 300 trips to global markets in Asia, Europe, and the Americas, building a network of 2,500+ industry relationships. His extensive international exposure, coupled with his deep understanding of federal compliance, transportation logistics, and consumer trends, has enabled him to successfully navigate complex supply chains and adapt to evolving market dynamics.
A frequent speaker at industry trade shows, Chad is recognized for his insights into global sourcing, product innovation, and market development. His passion for world travel and dedication to continuous learning reflect his entrepreneurial spirit and global mindset.
Chad now seeks to leverage his vast experience and expertise by serving on a board. He is eager to help organizations achieve transformative growth, navigate international markets, and optimize their operations. With a career dedicated to driving results and creating value, Chad M. Turney is an exceptional candidate for leadership and advisory roles in the home furnishings and related industries.
Character
Chad M. Turney exemplifies integrity, resilience, and adaptability, fostering a culture of collaboration and excellence in every organization he leads.
Knowledge
With over 32 years of expertise in global sourcing, logistics, merchandising, and compliance, Chad possesses a deep understanding of the home furnishings industry’s complexities.
Strategic
Chad combines visionary leadership with practical execution, successfully driving growth, operational efficiency, and market expansion for companies across diverse regions.
Communication
A seasoned speaker and relationship builder, Chad effectively communicates complex strategies and fosters strong partnerships with stakeholders worldwide.