Amanda Gunville is a dynamic and visionary executive whose career reflects a powerful blend of entrepreneurial grit, strategic discipline, and deeply human-centered leadership. With more than 15 years of professional experience—and over two decades of lessons learned through both success and adversity—she has built a reputation as a transformative leader capable of scaling organizations, unlocking growth, and guiding teams toward meaningful, measurable outcomes. Her work spans industries including consumer packaged goods, real estate, consulting, sports, and philanthropy, making her a uniquely versatile and impactful executive voice.
From the earliest stages of her career, Amanda demonstrated an innate ability to connect strategy with execution. Beginning in the fast-paced world of sports management with Leigh Steinberg Enterprises, she quickly rose from executive support roles to strategic leadership positions. There, she gained invaluable experience in high-stakes negotiations, brand partnerships, and large-scale event execution, helping to drive revenue and visibility for elite athletes and global brands. This early foundation shaped her ability to navigate complex business environments with confidence and precision.
Amanda’s entrepreneurial spirit soon led her to co-found and lead multiple ventures, each reflecting her commitment to innovation and growth. As Co-Founder and Chief Operating Officer of Prime Athletes, she helped build a premier sports management firm representing over 50 professional athletes while managing hundreds of sponsorship contracts. Her leadership extended into Prime Experiences, where she produced world-class events tied to global platforms such as the Super Bowl and Formula One, creating powerful brand activations for Fortune 500 clients.
Her ability to scale businesses became even more evident in her role as Co-Founder and Chief Financial Officer of Impact Beverage. There, Amanda led the development and commercialization of a scientifically backed functional beverage, guiding the company through fundraising, product development, and market entry. Her hands-on leadership in finance, operations, and brand strategy positioned the company for strong early traction and investor engagement, reinforcing her reputation as a builder of innovative, high-growth ventures.
Amanda’s impact reached new heights during her tenure as Chief Operating Officer and Chief Marketing Officer at Wander + Ivy, a premium single-serve wine brand. Under her leadership, the company achieved triple-digit year-over-year growth for three consecutive years, expanded national distribution, and secured more than $10 million in investment capital. She oversaw global manufacturing, supply chain optimization, and marketing strategy, successfully transforming the organization from a startup into a nationally recognized brand.
In parallel with her executive roles, Amanda founded Prime Business Consulting, where she has spent nearly two decades advising companies across diverse industries. Through this platform, she has guided leadership teams through complex challenges including capital raises exceeding $1 billion, operational restructuring, and market expansion strategies. Her ability to align financial rigor with strategic vision has made her a trusted advisor to private equity firms, startups, and established enterprises alike.
More recently, Amanda’s personal journey has profoundly shaped her professional mission. Following her diagnosis with breast cancer, she channeled her experience into writing Finding Hope & Joy in Cancer, a bestselling New Release that quickly became a source of inspiration for countless individuals. This work led to the creation of the Hope & Joy Fund, a nonprofit organization dedicated to delivering books and emotional support to cancer patients nationwide. Through this initiative, Amanda has demonstrated her ability to translate personal adversity into large-scale social impact.
As Founder and CEO of Hope & Joy LLC, Amanda has built a platform at the intersection of publishing, philanthropy, and human connection. Her work has reached more than 45 cancer centers nationwide, where her book and message provide support to patients and families. Through keynote speaking and curated experiences, including leading retreats for those navigating cancer, she creates spaces for hope, resilience, and healing. Her leadership reflects a core belief that business can, and should, be a force for good.
Amanda’s academic foundation reflects both rigor and performance at the highest level. She earned her MBA in Finance and Consulting from the University of Notre Dame, where she competed in and won the Venture Capital Investment Competition (VCIC) at the regional level. She received her Bachelor of Science in Business Management from the University of Arizona, graduating with a perfect GPA and earning recognition as the top graduate in her class. Her pursuit of excellence extends beyond the classroom, including her certification as a Level II Sommelier and her achievements as a state-champion golfer—each reflecting a consistent standard of discipline, focus, and competitive drive.
Beyond her professional accomplishments, Amanda is deeply passionate about mentorship, service, and personal growth. She has served on advisory roles and remains actively engaged in consulting, using her experience to help organizations avoid costly mistakes and accelerate success. Her leadership philosophy centers on empowering others, fostering strong cultures, and building organizations that balance performance with purpose.
Today, Amanda seeks to extend her impact by serving on boards where she can contribute her expertise in growth strategy, operations, and brand development. She brings not only a wealth of experience but also a genuine desire to give back—helping organizations navigate complexity, seize opportunity, and achieve sustainable success. Her rare combination of strategic insight and empathetic leadership positions her as an exceptional candidate for board service in a wide range of industries.
Character:
Amanda Gunville demonstrates unwavering integrity in both her professional and personal endeavors, consistently leading with authenticity and purpose. She brings resilience shaped by life experience, allowing her to navigate challenges with strength and optimism. Her commitment to uplifting others is evident in her philanthropic work and her dedication to mentorship and service.
Knowledge:
She possesses deep expertise across multiple industries, including CPG, consulting, finance, marketing, nonprofit development, and experiential events , enabling her to bring a broad and informed perspective to every organization she serves. Combined with her strong academic foundation and hands-on executive experience, she translates complex concepts into clear, actionable strategies and remains at the forefront of business innovation and leadership.
Strategic:
Amanda excels at connecting vision with execution, developing strategies that drive sustainable growth and long-term value creation. She has a proven ability to identify opportunities, mitigate risks, and guide organizations through periods of transformation. Her strategic mindset is complemented by her financial acumen, enabling her to deliver measurable results across diverse business environments.
Communication:
A compelling communicator who can clearly articulate vision, inspire teams, and align stakeholders around shared goals. Her experience in public speaking, authorship, and executive leadership has strengthened her ability to engage diverse audiences with clarity and authenticity. She fosters open dialogue and collaboration, ensuring that communication drives both alignment and action.


