Helene Sheeler-Johnson is a visionary marketing and communications executive with over two decades of experience transforming brands, launching industry-leading products, and guiding strategic growth for global corporations and emerging businesses alike. Known for her rare ability to blend creative storytelling with data-driven strategy, Helene has led multimillion-dollar campaigns, advised executive leadership, and built high-performing teams across sectors including tech, healthcare, entertainment, and green energy. Her leadership is grounded in integrity, insight, and a deep commitment to helping organizations thrive in a rapidly evolving marketplace.

Andrea Burns is a versatile leader whose career spans market research, wellness education, and creative consulting, unified by a passion for translating complexity into clarity. As Director of Client Solutions at CMI, she bridges the gap between data and decision-making, delivering insights that drive strategic growth. At the same time, through her wellness consultancy, Chronic Health, Andrea empowers individuals to understand their bodies and make informed choices, drawing from her own transformative health journey. With expertise in visual communication, health science, and client strategy, she brings heart, intellect, and innovation to every endeavor—whether analyzing consumer behavior, designing wellness programs, or inspiring curiosity through creative expression.

Terence Joseph Poltrack is a veteran communications executive with over four decades of leadership in media strategy, branding, and nonprofit advocacy. Renowned for his ability to revitalize messaging and elevate organizational visibility, he has led award-winning communications teams at national associations including the American Society of Landscape Architects and the American Institute of Architects. Terence brings a rare blend of editorial expertise, strategic foresight, and collaborative leadership to every engagement—making him a trusted advisor to executive teams, boards, and mission-driven organizations seeking to expand their impact.

Collin Charles is a multidimensional leader whose career bridges national defense, entrepreneurship, and personal fitness with a rare blend of discipline, creativity, and strategic vision. From managing critical defense contracts for the U.S. Air Force to founding a storytelling-based publishing company and coaching clients in health and wellness, Collin brings purpose and precision to every endeavor. His ability to lead high-performing teams, navigate complex systems, and communicate across disciplines reflects a lifelong commitment to growth, innovation, and service. Whether advancing military operations, launching independent ventures, or mentoring others in fitness and leadership, Collin is driven by a passion for impact that transcends industry lines.

Mike Vos is a seasoned marketing strategist and brand leader with a proven track record of driving global marketing initiatives, enhancing brand equity, and delivering measurable business impact. With extensive experience across top consulting and technology firms, he excels in executive communications, content development, and strategic campaign execution. Currently serving as a Consultant and Advisor at NTT DATA, he plays a key role in shaping high-profile marketing assets, including supporting the global CEO and leading major brand initiatives. His previous leadership at EY and Accenture contributed to significant revenue growth, industry recognition, and strategic partnerships. A visionary leader with expertise in creative direction, alliance marketing, and thought leadership, Mike continues to elevate brands and mentor teams through data-driven, high-impact marketing strategies.

Julie Coghlan is a seasoned Communications Consultant, Writer, and Video Producer with over 20 years of experience in crafting compelling narratives and executing strategic marketing initiatives. Known for her adaptability, creativity, and expertise in digital and traditional media, she has collaborated with diverse industries, including healthcare, education, non-profits, and corporate sectors. Julie’s strong leadership skills and deep understanding of branding, SEO, and content creation enable her to align communications strategies with organizational objectives, driving engagement and fostering meaningful connections. Whether producing high-impact videos or crafting elegant copy, she delivers innovative solutions that elevate her clients' messaging and amplify their reach.

tories shape how people understand and navigate the world, and in business and leadership, they are essential tools for building trust, credibility, and influence. A well-crafted personal narrative aligns your identity, values, and capabilities—helping others recognize your unique value and advocate for you when opportunities arise. Yet, many executives hesitate to shape their own stories, fearing self-promotion or feeling overwhelmed by the process. Without a clear narrative, others may struggle to articulate your strengths, making it harder to secure key opportunities like board seats or leadership roles. By defining your story with authenticity and strategic intent, you give your network the tools to refer and support you with confidence. Your story isn’t just about your past—it’s a vision for your future, positioning you as a leader with purpose, expertise, and impact.

Christopher Aswad is a visionary leader and founder of Insight By Design, a cutting-edge insights agency that blends innovation, design thinking, and advanced technologies to transform how businesses understand and engage with consumers. With over 20 years of expertise in consumer insights, qualitative and quantitative research, and marketing strategy, Christopher has worked with industry leaders in entertainment, technology, and consumer goods to deliver actionable, impactful solutions. His global perspective, strategic mindset, and ability to communicate complex data through compelling storytelling make him a sought-after advisor and a valuable asset to any organization seeking to drive growth and innovation.

Storytelling and personal branding together create a powerful synergy, transforming how others perceive and advocate for you. A compelling story brings your personal brand to life, making it relatable, memorable, and influential. By articulating your core values, expertise, and unique qualities, your narrative helps differentiate you and equips your network to confidently recommend you for opportunities. Moving beyond job titles and past accomplishments, an effective story highlights your potential, vision, and the impact you aspire to make. Tailored to resonate with your audience, your story fosters trust, credibility, and meaningful connections that strengthen your professional network and advance your career.

I am thrilled to share my professional biography, highlighting my journey in creative strategy, marketing, and brand leadership. With over 20 years of experience, I have had the privilege of working with diverse teams and iconic brands, driving innovation and meaningful results.

Kate Carroll De Gutes is a seasoned content strategist with over two decades of experience in driving high-impact content strategies and digital storytelling for global brands. Currently serving as Vice President of Content Strategy and Editorial at Racepoint Global, she has delivered measurable success, including a 300% increase in agency award wins and significant boosts in client visibility, such as securing 292 feature articles and generating 223 million impressions in just three months. With a strong focus on collaboration and mentorship, Kate has led cross-functional teams to achieve impressive results, including a 92% win rate for new clients and 13% year-over-year revenue growth. Her expertise spans content development, data-driven marketing, and thought leadership campaigns, making her a leading voice in the industry.

I am passionate about storytelling and strategic communications, and I’ve been fortunate to build a career that bridges media, public relations, and leadership. My journey has been shaped by a commitment to amplifying voices and driving impact through innovative strategies. Here is my biography.

Excited to share my journey of over 38 years in media and communications. From working with major news outlets like ABC News and CNN to leading media relations and corporate branding for healthcare, pharma, and biotech clients at Russo Partners, it’s been a privilege to help tell impactful stories across industries. I’m passionate about guiding businesses in navigating the evolving media landscape and ensuring their message reaches the right audience. Feel free to read my full bio to learn more about my experience and what drives my work!

Marianna Tessello is a dedicated communications professional with over a decade of experience in journalism and community engagement. Renowned for her integrity and commitment to fostering meaningful connections, she has made significant contributions to organizations focused on social impact and environmental conservation. Throughout her career, Marianna has cultivated a profound knowledge of media strategies, particularly in the realms of water rights and resource management. Her ability to understand complex issues allows her to craft compelling narratives that resonate with diverse audiences, making her an invaluable asset to any team. Strategically minded, Marianna leverages digital tools and agile methodologies to drive impactful initiatives that enhance community engagement. Her expertise in storytelling, coupled with her collaborative spirit, empowers her to effectively amplify community voices and facilitate critical conversations that inspire social change and innovation. As she seeks opportunities to serve on boards, Marianna is eager to connect with organizations that are innovating and striving to make the world a better place, utilizing her communication skills to further their missions.

Heather Lechner is an accomplished Executive Creative Director with over 20 years of experience in graphic design, brand development, and strategic marketing. Renowned for her creative vision and entrepreneurial spirit, Heather has dedicated her career to crafting compelling storytelling strategies that elevate brand identities across diverse industries. Her extensive experience collaborating with C-suite executives and leading teams through the creative process has made her a sought-after consultant for both startups and Fortune 10 companies. Known for her ability to integrate technology with innovative design, Heather helps businesses harness the power of AI and other digital tools to remain competitive in an ever-evolving marketplace. Her commitment to collaboration and effective communication ensures that key stakeholders are well-informed and engaged, allowing her to deliver impactful solutions that drive success.

Brandon Cassiano is a creative force in content development and digital marketing, known for helping startups and growing companies transform their brand presence through innovative strategies. As the founder of Cassiano Creative, LLC, Brandon specializes in amplifying brand messaging, driving engagement, and delivering measurable results. His expertise spans content creation, campaign development, and performance analytics, where he has consistently elevated client engagement by over 900% in just a few months. With a passion for visual storytelling and strategic communication, Brandon brings both creativity and data-driven insight to every project, making him a trusted partner for businesses looking to thrive in today’s competitive digital landscape.