Tag: branding

CPG Package Front Panel Design Tips

Check out John O'Maley's latest article on the essential elements of effective package front panel design. Learn how to make your product instantly recognizable, the importance of clear and bold text, and the strategic use of branding and color to stand out in a crowded aisle. For personalized advice, reach out to John O'Maley and ensure your product catches the eye of busy shoppers in just 3 seconds from 10 feet away. Read more at http://www.johnomaley.com.

Liz Alicea-Velez: Transformational General Manager

Excited to spotlight Liz Alicea-Velez, a dynamic leader in sales, joint ventures, and strategic growth based in Weston, FL. With a stellar career spanning MoneyGram International, Western Union, and as a strategic consultant, Liz excels in driving breakthrough growth strategies and profitability. Her expertise in business licensing, strategic alliances, and market expansion sets her apart. Liz's leadership and impact extend beyond business, recognized as one of Latin America's Top 25 Businesswomen and a champion for community causes. Connect with Liz to learn how she drives success in global markets.

Beyond the Foundation: The Complex Journey from Company to Brand

Understanding the Nuances of Building a Sustainable Brand in Contrast to a Mere Business Entity Although the phrases "building a company" and "building a brand"...

Executive branding: LinkedIn Profile, how is yours?

LinkedIn is a great way for professionals to show potential employers, clients, and peers their skills, experience, and accomplishments. When companies are looking to fill...