Yvonne Sundstrom is an accomplished marketing and public relations professional with over 30 years of diverse experience across multiple industries, including manufacturing, city government, entertainment, non-profit organizations, and HOA management. Her expertise spans strategic marketing, event management, public relations, and community development, making her a versatile leader capable of driving growth and fostering meaningful connections within organizations. Yvonne’s career is built on a foundation of problem-solving and a deep understanding of the intersection between business strategy and people’s needs.

Her journey began with a Bachelor of Arts in Political Science and Government from Oregon State University, where she was an active member of the Alpha Chi Omega sorority. She later earned an Associate’s Degree in Paralegal Studies from Portland Community College, strengthening her legal acumen and adding valuable skills to her repertoire. This combination of political science and legal education has made Yvonne a well-rounded professional, with an eye for detail, a passion for justice, and a clear understanding of governance.

Yvonne’s professional career is highlighted by her current role as the Publicity Chairman for the Astoria Scandinavian Midsummer Festival, where she has served since 2019. In this role, she has elevated the festival’s visibility and engagement, promoting one of Oregon’s most significant cultural events. She is also a seasoned administrator, having served as the Interim Administrator for the Claremont Civic Association, where she successfully managed administrative operations, project oversight, and public relations from 2020 to 2024.

Her entrepreneurial spirit led her to found HaleSole.com, an e-commerce beachwear brand, where she combined her marketing expertise with her passion for branding. This venture highlighted her ability to manage a full-scale online business while maintaining a commitment to professional service and customer satisfaction. Yvonne’s previous roles, such as Account Manager for Glass America and Commercial Account Executive for Kadel’s Auto Body, allowed her to hone her customer relations and business development skills, making her a well-rounded leader in sales and client management.

Yvonne has also worked extensively in communications, holding the position of Communications Manager at Gunderson Marine for five years. Here, she demonstrated her ability to create and execute comprehensive marketing and communication strategies that aligned with corporate goals and public expectations. Her earlier experience as a General Manager at Culver City Custom Products and Marketing Director at Traffic Promotions & Marketing LLC further established her as a capable leader in managing diverse teams and complex projects.

In addition to her professional roles, Yvonne’s background in the entertainment industry is notable. She is a former member of AFTRA and has worked as an actor in several well-known productions, including The Goonies, The Bernie Mac Show, and Melrose Place. This creative background has enhanced her ability to think outside the box, connect with a broad audience, and lead with a fresh, innovative perspective.

Yvonne is deeply committed to causes that promote social equity and community well-being. She is passionate about arts and culture, children’s advocacy, disaster relief, and veterans’ support. Her involvement in numerous boards and committees, such as the Astoria Scandinavian Midsummer Festival Board and the Claremont Civic Association, reflects her dedication to community service and her ability to lead with compassion.

Her fluency in conversational Swedish and strong ties to her Scandinavian heritage, coupled with her international exposure, further underscore her adaptability and global mindset. Yvonne’s ability to navigate diverse cultural landscapes has made her a respected leader both locally and internationally.

Character:

Yvonne is a natural problem solver and leader, known for her compassion and dedication to helping others succeed. She is consistently sought for her thoughtful advice and respected for her integrity in every professional endeavor.

Knowledge:

With over 30 years of experience in marketing, public relations, and management, Yvonne has a deep understanding of both business and community needs. Her education in political science and law gives her a broad perspective on governance and strategy.

Strategic:

Yvonne excels at balancing organizational growth with people-centered approaches. Her ability to drive initiatives, whether in business development or community engagement, ensures success while maintaining an empathetic approach to leadership.

Communication:

Yvonne’s communication skills are exemplary, whether speaking publicly, managing teams, or engaging with diverse communities. Her clear, strategic messaging has consistently brought visibility and credibility to the organizations she represents.