Victoria “Vicky” Radcliffe is a transformative executive leader with over 15 years of experience across global marketing, business development, and program management. Her career has spanned a diverse array of industries, including financial services, healthcare, medical devices, manufacturing, and retail. Known for her ability to align innovative marketing strategies with organizational goals, Vicky has earned a reputation as a results-driven leader who delivers value through strategic planning, digital transformation, and cross-functional collaboration.
Vicky most recently served as a strategic business development leader in North America for EQYO – a Saint-Gobain brand where she played a pivotal role in shaping technical solution development, customer engagement, and cross-regional sales alignment. In this position, she led North American applications engineering and guided strategic decisions that fuel innovation and product development across global teams. Her leadership is marked by agility, empowerment, and a deep commitment to mentoring teams to thrive in complex, fast-paced environments.
Prior to her role at EQYO, Vicky held key leadership roles in healthcare and marketing organizations. At 83bar, she directed program management for global patient acquisition campaigns, crafting high-impact marketing strategies to improve patient outreach, recruitment, and retention. As Director of Marketing Innovation at Getinge, a global leader in healthcare and life sciences, she led the digital transformation of marketing communications in North America, oversaw the implementation of enterprise-wide marketing automation systems, and successfully realigned large-scale trade show programs to reflect evolving industry needs.
Her earlier career includes leadership positions at Profoto North America, Prudential Financial, and KPMG LLP. At KPMG, she held several high-profile roles over a decade, including Associate Director of Digital Marketing and Account Management, where she drove digital engagement strategies and developed client-focused initiatives tailored to high-value global accounts.
Vicky brings a unique combination of strategic foresight, operational discipline, and creative innovation. Her areas of expertise include business development, digital marketing, process improvement, B2B and B2C strategy, financial analysis, and change management. She excels at integrating customer insights with marketing automation and growth-focused execution, ensuring that campaigns and programs not only launch successfully but drive measurable business impact.
Her professional experience is supported by a Master of Business Administration from Rutgers University and a Bachelor of Business Administration from James Madison University. She has also held leadership responsibility for internal team development and strategy sessions, including international markets across Asia and Europe. While she does not speak additional languages, her international exposure has shaped her global mindset and inclusive leadership style.
Vicky is actively exploring board service opportunities where she can apply her leadership, marketing, and business transformation expertise to support organizations in navigating growth, digital strategy, and innovation. Her professional agility, collaborative nature, and balanced strategic perspective make her an ideal candidate for boards seeking experienced guidance in branding, client engagement, and change leadership.
With a mission rooted in impact and empowerment, Vicky Radcliffe is committed to building future-ready organizations and sharing in the success of purpose-driven leadership teams.
Character: Victoria “Vicky” Radcliffe exemplifies integrity, adaptability, and a collaborative spirit, consistently leading teams with empathy and accountability.
Knowledge: She brings deep cross-industry expertise in marketing strategy, business development, and digital transformation, backed by over 15 years of leadership experience.
Strategic: Vicky excels at aligning business goals with innovative marketing initiatives, driving growth through thoughtful planning, execution, and organizational transformation.
Communication: She is a skilled communicator who fosters alignment across global teams, translating complex strategies into clear, actionable plans that resonate with diverse stakeholders.
