Tom Maraday is a dynamic and purpose-driven senior executive with a decades-long track record of building high-performing teams and accelerating organizational growth across some of the most transformative sectors in healthcare, wellness, and human performance. With a career defined by innovation, cultural leadership, and results that speak for themselves, Tom has played pivotal roles in scaling businesses—from entrepreneurial startups to Fortune-ranked corporations—while shaping cultures and empowering people along the way.
Currently serving as Senior Vice President and Head of Sales at Omada Health, Tom has been instrumental in the company’s ascent to a $1B+ valuation. Under his commercial leadership, Omada achieved 137% growth over four years, onboarding over 1,600 new clients and adding 11.5 million employer-covered lives. Tom built and led a high-performing sales team, restructured the commercial organization, and created new growth engines in jumbo sales, consultant relations, and business development. His leadership not only propelled business results but also cultivated a culture of purpose—founding the company’s philanthropic program, Omada Cares, and sponsoring its culture committee.
Before joining Omada, Tom was Chief Development Officer at EHE Health, where he modernized the 110-year-old primary and preventive care provider’s commercial operations. He built out a client success infrastructure that achieved a 99% retention rate, reorganized the physician provider network, and drove 42% revenue growth over three years. His results were driven by clinical analytics, operational excellence, and a deep commitment to stakeholder relationships.
Tom’s impact can be traced back to earlier executive roles at Bright Horizons Family Solutions, where he led business development and client success for EdAssist, achieving 75% year-over-year growth through sales and acquisition strategies. His leadership in client relations resulted in double-digit gains in account revenue and long-lasting client partnerships.
Perhaps one of the most defining chapters of Tom’s career was his 22-year tenure with Plus One Health Management, where he ascended through 10 leadership roles to become Chief Development Officer and Principal. There, he helped scale the business from $2 million to $65 million in annual revenue, grew the team to 1,800 employees, and led the eventual acquisition by Optum, a division of UnitedHealthcare. Tom was at the forefront of innovation—launching the first cloud-based IT platform in corporate wellness, developing brand strategies, and introducing Eco-Fitness, a sustainable green building initiative. He was also instrumental in launching Plus One Cares, a community outreach initiative aimed at addressing childhood obesity.
Tom’s portfolio of clients reads like a Who’s Who of global business—having secured and grown partnerships with companies such as Amazon, Walmart, ExxonMobil, Facebook, Shell, Deloitte, and The White House. His deep understanding of sales strategy, channel development, and human performance solutions has made him a trusted leader in B2B healthcare and wellness.
Beyond the boardroom, Tom is an active philanthropist, community leader, and passionate advocate for giving back. He serves on the board of the DJ Dream Fund, is a founding member of several corporate outreach programs, and volunteers with the Knights of Columbus. He previously served as a volunteer at the National 9/11 Memorial, reflecting his personal dedication to causes of national significance.
Tom holds a Bachelor of Science in Human Performance and Nutrition from Southern Connecticut State University. He has also completed executive education programs at Columbia University, West Point’s Thayer Leadership Development Group, and IESE Business School in Barcelona. A former varsity football player and a proud father of two daughters, Tom brings the same energy and heart to his personal life that he brings to every business he touches.
Through every chapter of his career, Tom Maraday has demonstrated what’s possible when leadership, purpose, and performance intersect. He continues to be a catalyst for positive transformation in organizations and the lives they impact.
Character
Tom Maraday leads with integrity, resilience, and a deep sense of purpose, consistently aligning his professional achievements with a commitment to people, culture, and community. His leadership reflects a strong moral compass, demonstrated by decades of philanthropy, team mentorship, and a passion for empowering others both inside and outside the workplace.
Knowledge
With over three decades of executive experience across healthcare, wellness, and human performance, Tom brings deep industry expertise and a mastery of complex organizational dynamics. His academic foundation in human performance and advanced executive education equip him with the tools to navigate evolving markets and deliver sustainable growth.
Strategic
Tom has a proven ability to identify and execute high-impact strategies that drive organizational transformation and revenue acceleration. From scaling companies to billion-dollar valuations to orchestrating multi-division turnarounds, he creates innovative growth paths grounded in data, partnerships, and talent development.
Communication
Tom excels at connecting vision to action through clear, compelling communication that inspires teams and builds trust with stakeholders. Whether leading large sales organizations, nurturing client relationships, or representing company values through philanthropic initiatives, he consistently conveys purpose, direction, and confidence.