Neal Searle: A Visionary Leader in Banking and Strategic Consulting

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    Neal Searle is a seasoned professional with over two decades of experience in commercial banking, credit administration, secured lending, and strategic consulting. Currently serving as the Managing Director of Creative Asset Strategies in Lake Orion, MI, Neal leads a business consulting firm specializing in a wide array of services, including business formation, strategic planning, financial analysis, loan placement, and executive selection and development. His expertise extends across various sectors, from facilitating multi-million-dollar mergers and acquisitions to securing substantial loan packages for diverse clientele, demonstrating his versatility and strategic acumen.

    In his previous role as President, CEO, and Director of Lotus Bancorp, Ltd, located in Novi, MI, Neal orchestrated significant corporate governance and revenue strategies, resulting in substantial profitability improvements and positioning the institution for increased organic growth. Under his leadership, Lotus Bancorp experienced remarkable asset growth, exceptional asset quality, and consistent profitability, culminating in a successful merger with Level One Bank.

    Neal’s career journey includes notable positions at Michigan Commerce Bank and Bank of Auburn Hills, where he played pivotal roles in merger integrations, financial management, and strategic planning. As the founder, President, CEO, and Director of Bank of Auburn Hills, Neal started the bank from scratch and led it to consistent profitability and positive cash flow within projected timeframes, establishing it as a leader in small business lending and SBA production volume.

    Beyond his professional endeavors, Neal is committed to continuous learning and personal development. He has completed transformational leadership programs at Sidney, New South Wales, and the Wharton School for Management Leadership in Farmington Hills, MI. Additionally, he holds a Bachelor of Science in Finance from Western Michigan University, where he also pursued coursework in business administration.

    Neal’s dedication to community engagement is evident through his involvement with organizations like Team Rubicon and Forgotten Harvest, where he has logged over 250 hours since the start of the pandemic. His entrepreneurial mindset, sales leadership capabilities, and strategic vision make him a valuable asset in any organizational setting, driving success through innovation, collaboration, and a relentless pursuit of excellence.

    Character: Neal Searle embodies integrity, resilience, and a commitment to excellence in his leadership roles, earning respect and trust from colleagues and clients alike.

    Knowledge: With over two decades of experience in commercial banking, credit administration, and strategic consulting, Neal possesses a deep understanding of industry dynamics, market trends, and strategic opportunities.

    Strategic: Neal excels in developing and executing strategic initiatives that drive growth, optimize operations, and maximize profitability, leveraging his analytical skills and forward-thinking approach.

    Communication: Through effective communication skills, Neal fosters collaboration, builds strong relationships, and ensures clarity of vision, enabling seamless execution of business objectives and alignment across stakeholders.


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    Lisa Williams is a versatile professional with a strong track record in marketing, business ownership, and interior design. Currently, as the Marketing Director at Boardsi since February 2021, she has been a driving force behind the company's branding and strategy. Her creative vision and strategic insight have been instrumental in Boardsi's growth and success. With a history of entrepreneurial ventures, Lisa owned Tootsies Shoes, a boutique from February 2017 to September 2019, where she managed sales, accounts, buying, and merchandising. Earlier, at Pottery Barn, she excelled as a Sales and Interior Design Specialist from February 2008 to May 2016, bringing her talent for creating appealing living spaces and exceptional customer service. Lisa's educational foundation was laid at California State University, Chico, where she earned her bachelor's degree in Interior Design in 2004, coupled with active involvement in the Alpha Delta Pi Sorority.