Luis O. Valdes – Transforming Businesses Through Intellectual Property Strategies

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    Luis O. Valdes is a visionary leader and strategic thinker with an exceptional ability to navigate complex business landscapes. With a unique perspective on business dynamics, Valdes continually questions traditional paradigms, evaluating scope, trade-offs, time frames, and both internal and external decisions to drive growth sustainably. His knowledge in business strategy development shines with his ability to analyze businesses to understand the market, current revenue channels, market share and IP portfolio so that new channels can be developed to increase market participation and therefore market share.

    As the Owner of Valdes and Associates since January 2014, he provides invaluable services to clients, aiding in the development and execution of business-aligned intellectual property strategies. His expertise lies in implementing intellectual property management practices that bolster market share and maintain competitive advantage.

    Prior to his current role, Valdes served as the Managing Director at ipCapital Licensing Company, overseeing strategic licensing programs, intellectual property valuation, and licensee relationships. His tenure at Boeing Intellectual Property Licensing Company as President and later as Managing Director highlights his adeptness in decision-making, intellectual property management, and strategic policy formulation, significantly impacting the organization’s licensing and enforcement strategies.

    Valdes’ career at Boeing spanned over a decade, where he made pivotal decisions shaping the Intellectual Property Management organization for Commercial Airplanes. He crafted visionary approaches and integrated plans, fostering cultural changes and stimulating innovation, leading to substantial revenue growth and surpassing annual targets consistently.

    His educational background includes a Doctor of Law (JD) from Seattle University and a Bachelor of Science (B.S.) in Aerospace Engineering from the Georgia Institute of Technology, providing him with a multidisciplinary foundation that blends legal expertise with aerospace industry insights.

    Valdes’ leadership style involves managing complexity by connecting diverse individuals, functions, and processes, effectively driving both short-term and long-term objectives. He excels in fostering social relationships, energizing teams, incentivizing top performers, and continuously assessing personnel performance to ensure productivity and enthusiasm across all levels.

    With a relentless focus on setting organizational direction, driving innovation, and implementing revenue development plans, Luis O. Valdes stands as an exemplary executive, consistently pushing boundaries and propelling businesses toward sustainable growth.

    • Character: Luis O. Valdes is an executive with a unique mindset, navigating business intricacies by contemplating growth strategies, sustainability, profitability, and competitive advantage, contemplating broader perspectives and trade-offs.
    • Knowledge: His management approach involves overseeing diverse strategic and tactical goals by uniting multifaceted people, functions, and processes, ensuring short-term and long-term success, and collaborating with functional managers.
    • Strategic: Valdes sets the organizational direction by sharing a consistent vision, leveraging strategic insight to determine industry changes, profitable business models, and competition patterns to drive the company forward.
    • Communication: He excels in managing social relationships and the evolving business environment, motivating and energizing individuals across all organizational levels, addressing mismatches promptly, incentivizing top performers, and fostering a culture of openness and productivity.


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    Lisa Williams is a versatile professional with a strong track record in marketing, business ownership, and interior design. Currently, as the Marketing Director at Boardsi since February 2021, she has been a driving force behind the company's branding and strategy. Her creative vision and strategic insight have been instrumental in Boardsi's growth and success. With a history of entrepreneurial ventures, Lisa owned Tootsies Shoes, a boutique from February 2017 to September 2019, where she managed sales, accounts, buying, and merchandising. Earlier, at Pottery Barn, she excelled as a Sales and Interior Design Specialist from February 2008 to May 2016, bringing her talent for creating appealing living spaces and exceptional customer service. Lisa's educational foundation was laid at California State University, Chico, where she earned her bachelor's degree in Interior Design in 2004, coupled with active involvement in the Alpha Delta Pi Sorority.