Judy Mahtaban is a dynamic and results-driven executive with a proven track record in market research, AI, business strategy, and revenue growth. With over 25 years of experience spanning SaaS, analytics, consulting, and insights, she has worked with global organizations to scale businesses, optimize operations, and drive high-impact partnerships. Known for her ability to integrate human insight with technology, Judy excels at simplifying complex offerings and crafting compelling value propositions that resonate with both customers and stakeholders.

As the chief growth officer at Hypothesis Group, Judy plays a pivotal role in driving the company’s expansion, brand positioning, and strategic marketing efforts. She was a key force behind the successful acquisition of Hypothesis by Elixirr Group in October 2024, positioning the company for continued success in a competitive insights landscape. Her leadership ensures that Hypothesis maintains its reputation as an industry trailblazer, leveraging data and technology to inform critical business decisions.

Prior to her role at Hypothesis, Judy served as vice president, enterprise at Qualtrics, where she led a team of high-performing enterprise SaaS sellers, enabling exceptional customer experiences and accelerating revenue growth. Her expertise in strategic selling and market expansion positioned Qualtrics as a leader in customer and employee experience solutions, further cementing its dominance in the enterprise software space.

During her tenure as senior vice president, growth and strategy at Kantar, Judy spearheaded high-impact initiatives that resulted in over $30 million in net new business revenue. She successfully integrated multiple Kantar insights businesses into a unified market offering, streamlined large client relationships, and drove ease of doing business. Her leadership played a crucial role in securing the largest deal in Kantar’s history, a testament to her ability to create and execute winning strategies at scale.

Beyond corporate leadership, Judy has actively shaped industry education and thought leadership. As an advisory board member for the Rutgers Big Data Program, she provided strategic oversight, ensuring that the curriculum aligned with evolving industry needs. Her contributions bridged the gap between academia and business, equipping future professionals with relevant knowledge and skills.

Judy’s early career includes influential roles at Nielsen, Microsoft, and MongoMusic, where she drove revenue growth, product innovation, and strategic partnerships. At Nielsen, she led go-to-market efforts, unlocking new revenue streams through advanced data applications. At Microsoft, she played a pioneering role in digital advertising, including launching the first-ever audio ads on MSN Music. At MongoMusic, she was part of a groundbreaking team that developed early music personalization technology, ultimately leading to the company’s acquisition by Microsoft.

Her deep industry knowledge is complemented by a strong academic foundation, holding a double BA in philosophy, classics, and French from Stanford University and a certificate in sustainable management from UCLA. This diverse educational background provides her with a unique perspective on problem-solving, decision-making, and leadership.

Fluent in French and with extensive international experience across every continent except Antarctica, Judy possesses a global mindset, allowing her to navigate diverse cultural and market dynamics seamlessly. Her ability to connect with clients and partners on a global scale has been instrumental in driving international business growth and fostering long-term relationships.

Outside of her professional career, Judy has a deep passion for surfing and art, reflecting her creative and adventurous spirit. She believes that creativity fuels innovation and actively applies this mindset to her business approach. Her personal mission is centered around paying it forward and building strong relationships, emphasizing collaboration, mentorship, and shared success.

Judy Mahtaban is not only a strategic leader and growth driver but also a trusted advisor, mentor, and industry influencer. Her career is defined by a relentless commitment to innovation, operational excellence, and building meaningful partnerships that drive long-term success for both organizations and individuals.

Character:

Judy Mahtaban is a highly collaborative and ethical leader who fosters teamwork, mentorship, and an environment where both individuals and organizations thrive. She prioritizes relationship-building and a pay-it-forward mentality, ensuring long-term success through trust and shared growth.

Knowledge:

With expertise in market research, AI, analytics, and strategic planning, Judy has successfully navigated multiple industries to drive innovation and business transformation. Her deep understanding of technology and human insights allows her to develop solutions that create meaningful impact in competitive markets.

Strategic:

Judy has a strong track record of executing high-impact business strategies, leading successful acquisitions, and driving revenue growth. Her ability to integrate data-driven decision-making with innovative problem-solving has resulted in scalable business success and industry leadership.

Communication:

A persuasive speaker and thought leader, Judy excels in simplifying complex concepts and crafting compelling business narratives. Her ability to build strong relationships with stakeholders, clients, and teams has been instrumental in driving collaboration and achieving shared goals.