David Coldwell is a visionary global sales leader with over three decades of experience in business development, executive leadership, and strategic growth. Known for his ability to transform underperforming teams and organizations, David has consistently delivered exceptional results across multiple industries, including technology, financial services, and healthcare. With a passion for fostering collaboration, his leadership has been instrumental in driving innovation, improving team productivity, and maximizing profitability.
Recently serving as the Director of Global Sales: Storage Platforms & Solutions at Dell Technologies, David oversaw a $575M+ portfolio, managing a team of 30 professionals across sales, pre-sales, channels, and global alliances. In this role, he contributed $243M+ in revenue through the first half of FY2025 alone, achieving 121% revenue attainment with 9% year-over-year (YoY) growth. His efforts have driven digital and multicloud transformations across markets in the Americas, EMEA, and APJ regions, earning him recognition as a leader capable of achieving extraordinary outcomes in complex, high-stakes environments.
David’s expertise extends beyond operational leadership to developing and executing comprehensive go-to-market strategies. As the Director of Americas Sales at Dell Technologies, he led the charge for a $514M+ revenue attainment in FY2022 and spearheaded initiatives that resulted in 12% YoY growth. His innovative approaches, including reverse business engineering and strategic solution selling, have positioned him as a trusted advisor and mentor for his teams and peers.
In his global roles, David has demonstrated exceptional adaptability, successfully navigating the complexities of international markets. As the Director of Business Development for APJ, he drove $146M+ in incremental revenue, achieving 195% YoY growth while expanding market reach by 30%. These achievements highlight his ability to identify and capitalize on emerging opportunities in diverse regions.
Beyond corporate leadership, David’s entrepreneurial spirit shines through. As President of Hoops Innovation Ltd., he led the company’s go-to-market strategy for a revolutionary basketball training device, securing partnerships with the NBA and endorsements from stars like Stephen Curry and JJ Redick. His ability to build corporate structures, secure funding, and deliver innovative solutions underscores his versatility and strategic acumen.
David’s academic achievements further illustrate his dedication to excellence. He holds an MBA in Finance and Marketing from Saint Mary’s University, where he graduated with the highest GPA and earned a gold medal. His thesis on work-life balance within the Canadian financial services sector reflects his commitment to understanding and addressing real-world challenges. David also holds an honors degree in Business Technology and Marketing from Cape Breton University.
Active in industry associations, David is a member of the Canadian Advanced Technology Alliance, HIMSS, and Digital Health Canada. He has also served as a discussion leader for the Dell Technologies Executive Briefing Bureau, sharing insights on innovation and digital transformation with global executives. These roles demonstrate his commitment to continuous learning and industry leadership.
David has been recognized with numerous awards, including 14 President’s Club honors at Dell Technologies, the Rookie of the Year award, and Sales Team of the Year accolades. These achievements reflect his consistent ability to exceed expectations and set new standards of excellence in sales and leadership.
At the core of David’s success is his commitment to fostering a culture of trust, integrity, and collaboration. He believes in empowering teams to achieve peak performance, emphasizing mentorship, and fostering innovation. His leadership philosophy centers on creating an environment where individuals and organizations can thrive.
Character:
David is a leader of integrity, known for inspiring trust, fostering collaboration, and building high-performing teams. His dedication to empowering others defines his leadership style.
Knowledge:
With deep expertise in sales strategy, business development, and global market expansion, David’s insights drive innovation and profitability. His adaptability across industries ensures sustained success.
Strategic:
David excels at designing and executing go-to-market strategies that transform underperforming teams and organizations. His entrepreneurial mindset delivers scalable solutions and sustained growth.
Communication:
A skilled communicator and mentor, David bridges gaps between diverse stakeholders, fostering collaboration and alignment. His ability to articulate vision and drive engagement is unparalleled.
