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    Tag: CPG

    5 Essential Topics CPG Brands Must Cover During a Buyer Meeting

    Exciting news for anyone preparing to meet with major retail buyers! John O'Maley, a seasoned CPG expert with 41 years of experience, shares invaluable insights on how to crush your buyer meetings. Learn the five key areas you need to cover: your company, incremental product opportunities, pricing, advertising & marketing support, and your sales & marketing team. With these strategies, you’ll be well-prepared to impress and secure valuable retail partnerships. Check out John's detailed article for a deep dive into these essential tips. #CPG #SalesStrategy #MarketingTips #RetailSuccess #BuyerMeetings #JohnOMaley #ProductLaunch
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    Paul Medeiros: Driving Growth, Inspiring Teams, Transforming Brands.

    Excited to share the journey of Paul Medeiros, a seasoned leader in the CPG sector! From his roots in supermarket management to pivotal roles at Nestlé and beyond, Paul's expertise in driving sales growth and guiding emerging brands is truly inspiring. Discover how he's shaping the future of food industry success with The Medeiros Group LLC.
    Executive Biography

    © LEADAFI, Elevating Leadership, one article at a time.

    Lead-afi (verb): The act of improving, enhancing, or amplifying the leadership qualities of an individual or group, with the goal of establishing their executive brand and authority in their industry. This could mean coming up with and sharing a clear and compelling vision, building a strong personal brand, and getting known for being a thought leader and expert. Through Leadafi, executives can increase their visibility and influence within their industry, and position themselves as trusted and respected leaders.