I'm excited to share a snapshot of my professional journey—spanning news production, digital strategy, and communication leadership. As I pivot into new industries and board opportunities, I'm driven by a mission to make meaningful impact through clarity, creativity, and strategic insight. Here is my biography.

Lydia McCoy is a dynamic executive leader with a proven track record in senior services, community development, and strategic program management. As the Executive Director of Senior Services for the City of Watertown, she spearheads initiatives that enhance the quality of life for the city’s elderly population, overseeing key programs such as the Watertown Council on Aging, the Watertown Senior Center, and The Watertown Food Pantry. With extensive experience in public housing, healthcare services, and nonprofit leadership, Lydia has successfully led large-scale programs, secured vital funding, and cultivated partnerships that drive meaningful social impact. Her expertise in stakeholder engagement, strategic planning, and crisis management underscores her commitment to creating sustainable, community-focused solutions. Holding a Master of Business Administration from Springfield College, Lydia continues to be a passionate advocate for seniors and underserved communities, ensuring access to essential resources and transformative services.

With over 40 years of professional experience, Michael Szajewski is a seasoned executive renowned for his expertise in governance, Indigenous relations, and IT strategy. As Managing Partner at Indigenous Link, Michael leads transformative initiatives that connect Indigenous communities with meaningful opportunities in education and employment. A systems thinker with a deep commitment to fostering inclusivity, he combines his technical acumen and leadership skills to drive organizational success and community development. Beyond his professional achievements, Michael’s dedication to volunteerism—through roles with Curling Canada and the Rotary Club—highlights his passion for empowering others and creating lasting impact.

With over two decades of experience, Bob Limback has distinguished himself as an award-winning executive in the fields of consumer insight research and brand strategy, particularly within the automotive industry. His leadership spans major global brands like Chevrolet, Ford, and Cadillac, where he has successfully blended creativity and data-driven insights to deliver impactful campaigns. From pioneering neuroscience-based audience segmentation at Carat to guiding electric vehicle communication strategies at Commonwealth//McCann, Limback's expertise in developing cohesive brand voices and cross-functional collaboration has driven notable industry innovations. Limback’s career is a testament to his ability to lead teams and influence global marketing strategies, contributing to significant brand growth and audience engagement. His hands-on leadership and commitment to driving creative and analytical success continue to make him a sought-after figure in the world of consumer insights and brand strategy.