More

Tag: bootstrapping

Scaling a Startup: From Bootstrap to Inc. 5000

Matt Hertig’s journey with ChannelMix exemplifies the resilience, vision, and relentless execution it takes to scale a startup from scratch to national recognition. Starting with a keen insight into marketers' data challenges, Hertig built ChannelMix not just as a product, but as a powerful solution to a real industry pain point. His story is one of bootstrapped perseverance—marked by financial discipline, a culture of innovation, and a commitment to customer needs. With six appearances on the Inc. 5000 list, ChannelMix’s rise is a blueprint for aspiring entrepreneurs, showing that with grit, strategy, and a great team, remarkable growth is possible.