Price Floyd is a distinguished communications strategist with over three decades of experience spanning the public, private, and non-profit sectors. Currently serving as a Senior Communications Consultant, Floyd leverages his extensive background in strategic communications, crisis management, and public affairs to provide top-tier consulting services to a diverse range of clients.
Price’s career is marked by a series of high-profile roles and notable achievements. As a Board Member at the Project 2049 Institute, he has contributed to strategic oversight and governance, demonstrating his commitment to enhancing global security and defense initiatives. His previous position as Director of Campaigns and Communications at CT Group underscores his expertise in orchestrating successful, research-driven campaigns across multiple continents, including Europe, Asia, and Australia. This role honed his skills in managing complex international communications strategies and leading diverse teams in high-stakes environments.
From January 2016 to October 2018, Price was a Managing Partner at 300 Media Group, a comprehensive communications firm where he provided strategic counsel and on-the-ground support to clients navigating the intricacies of public and media relations. Prior to this, he made significant contributions as Vice President of Communications at BAE Systems, where he spearheaded the company’s first global digital strategy and managed international communication teams across the U.S. and the U.K. His role included overseeing internal and external communications efforts, aligning them with the company’s business strategy and global branding initiatives.
Price’s career also includes pivotal roles in government and defense. As the Principal Deputy Assistant Secretary of Defense for Public Affairs, he advised top officials on public and internal information strategies, managing a substantial budget and leading a global public affairs community of approximately 2,400 personnel. His tenure at the Center for a New American Security as Director of External Relations involved building and managing media relations for a leading national security think tank.
His early career at the U.S. Department of State included significant roles, such as Deputy Director and Director of Media Relations, where he developed media strategies to promote U.S. foreign policy and managed international media staff. His efforts during crises, such as the Bosnia War and the Pakistan earthquake relief effort, were recognized with several prestigious awards, including the State Department Superior Honor Award and the Service Medal from the United Nations.
Price holds a Bachelor of Science in Political Science and Government from Texas Wesleyan University. He is proficient in German and has a deep understanding of international relations, strategic communications, and crisis management. His endorsements in various areas, including public affairs, defense, and corporate communications, reflect his broad expertise and leadership capabilities.
An avid participant in endurance sports, Price Floyd’s personal interests align with his professional values of perseverance and dedication. He continues to seek new challenges and opportunities to apply his extensive knowledge and experience to help organizations navigate complex communications landscapes and achieve their strategic goals.
Character: Price Floyd is renowned for his integrity and resilience, demonstrating a steadfast commitment to excellence and ethical leadership. His diverse background in both public and private sectors highlights his ability to navigate complex environments with professionalism and adaptability.
Knowledge: With over 30 years of experience, Price possesses deep expertise in strategic communications, crisis management, and international relations. His extensive background spans across high-stakes environments, from defense to global media relations, showcasing his comprehensive understanding of multifaceted issues.
Strategic: Price excels in developing and executing comprehensive strategies that drive impactful results. His strategic acumen is evident in his leadership roles, where he has successfully managed global campaigns and communications for major organizations and government bodies.
Communication: A skilled communicator, Price effectively manages media relations and public affairs with a focus on clarity and persuasion. His ability to craft and deliver compelling messages has been instrumental in shaping narratives and advancing organizational goals on an international stage.
