Manish Aggarwal is a distinguished leader in e-commerce and digital advertising, renowned for his exceptional ability to drive growth and enhance market share for globally recognized brands. With a career spanning over two decades, Manish has consistently demonstrated his prowess in sales, marketing, management, e-commerce, and supply chain, positioning him as a key figure in the industry.
Currently serving as a Partner at Granite Garage Floors Atlanta since July 2024, Manish leverages his extensive experience to steer the company towards new opportunities and growth. He also operates as an Independent Consultant, focusing on e-commerce, digital advertising, and online marketplace strategies. His consultancy work reflects his deep understanding of the digital landscape and his ability to craft tailored strategies that deliver substantial business results.
Manish spent nine years at Newell Brands, where he made significant contributions across various positions. As the Director of Omni Marketing & Integrated Marketing from March 2022 to January 2024, he led the advertising strategy for Newell’s prominent writing brands, including Sharpie, PaperMate, and Expo. His leadership ensured cohesive, impactful campaigns that spanned media, PR, experiential, influencer, and shopper marketing, driving brand loyalty and consumer engagement. His role expanded in October 2023 to encompass all top 25 brands within Newell, managing a team of nine and demonstrating his capacity to handle complex, multi-brand portfolios. Manish was instrumental in shaping e-commerce strategies as the Director of E-Commerce Trade Marketing from May 2020 to March 2022. He directed the assortment and promotional planning for Newell’s writing brands across major online retailers, including Walmart, Amazon, and Target, achieving notable growth in market share.
Manish’s previous roles at Stanley Black & Decker further solidified his expertise. At Stanley Black & Decker, he served as National Account Manager for Home Depot, overseeing promotional planning and business growth for DEWALT and Black & Decker products. His tenure as Regional Manager involved leading a high-performing sales team to exceed sales targets across numerous Home Depot stores.
Manish’s academic credentials include a Master of Science in Management from The University of Alabama in Huntsville, with a concentration in Management of Technology and Supply Chain, and dual Bachelor’s degrees in Economics and Biology from the University of Alabama at Birmingham. His educational background, combined with his extensive professional experience, equips him with a robust understanding of management, technology, and supply chain dynamics.
Outside his professional pursuits, Manish is actively involved in volunteering. He has contributed to Big Brothers Big Sisters of Greater Birmingham and Habitat for Humanity, demonstrating his commitment to community service and leadership. Manish currently serves on the Board for Stage Door Theatre, where he leads the Marketing Committee
Manish Aggarwal’s career is characterized by his strategic vision, leadership acumen, and a proven track record in driving significant business growth. His ability to navigate complex challenges and deliver results makes him a standout executive in the e-commerce and digital advertising arenas.
Character: Manish Aggarwal exemplifies integrity and dedication, consistently demonstrating a commitment to ethical leadership and fostering a positive organizational culture. His reputation for reliability and resilience enhances team morale and drives collective success.
Knowledge: With deep expertise in e-commerce, digital advertising, and global marketing, Manish leverages his extensive industry experience to deliver impactful results. His academic background, including advanced degrees in management and economics, further underscores his strategic acumen.
Strategic: Manish excels in formulating and executing high-impact strategies that drive growth and market share. His strategic vision, coupled with a data-driven approach, enables him to effectively navigate complex business environments and achieve significant outcomes.
Communication: Renowned for his exceptional communication skills, Manish effectively articulates ideas and strategies to diverse audiences. His ability to inspire and align teams ensures clear, collaborative, and productive interactions across all organizational levels.