Lynda Rose is an accomplished and dynamic leader with over 37 years of experience in the cosmetics industry. For the last 28 years she has been with Mary Kay Canada in various Sales and Marketing Roles.  She is currently  the General Manager of Mary Kay Cosmetics Canada, a role she has held for over 11 years, Lynda has played a pivotal role in transforming the company’s operations in Canada. She leads the Canadian division of this globally renowned beauty brand, overseeing all aspects of business operations, from sales and marketing to supply chain management, with a focus on empowering women to reach their full potential.

Lynda’s extensive career in the cosmetics industry has given her a deep understanding of market trends, customer behavior, and product innovation, which have been key drivers of Mary Kay Canada’s growth and profitability under her leadership. Her expertise in direct sales, a business model that requires not only strategic planning but also exceptional leadership and interpersonal skills, has been a hallmark of her career. She has consistently demonstrated her ability to foster relationships, motivate teams, and create an environment that nurtures collaboration and excellence.

One of Lynda’s primary responsibilities is supporting and nurturing Mary Kay’s network of independent beauty consultants across Canada. She provides them with the tools, training, and recognition needed to succeed, and ensures they feel valued and motivated. Her leadership style emphasizes mentorship and coaching, helping consultants grow their businesses while embodying the company’s values of empowerment and community. Lynda’s mission is clear: to enrich the lives of women and their families through Mary Kay’s products, values, and community engagement.

Beyond her operational responsibilities, Lynda has taken on prominent leadership roles within the industry. She currently serves as the Chairman of the Board of Directors for the Look Good Feel Better Program, an organization dedicated to helping women manage the appearance-related side effects of cancer treatment. Her role as the first female Chair of this organization highlights her commitment to women’s empowerment and her desire to give back to the community.

Lynda also sits on the Board of Directors for the Direct Selling Association and the Cosmetics Alliance, where she plays an active role in shaping the direction of the industry and advocating for ethical practices and innovative strategies. Her contributions to the direct selling industry have been recognized through numerous accolades, including the prestigious Ivan P. Phelan Award and the Queen’s Golden Jubilee Medal for her outstanding service to direct selling.

With international exposure in countries like South Africa, Mexico, Germany, and the Philippines, Lynda has helped develop businesses in diverse markets, applying her expertise in sales, leadership, and business strategy to different cultural contexts. Her ability to adapt and thrive in various environments underscores her versatility and global outlook.

Lynda’s passion for women’s leadership and entrepreneurship is a driving force behind her career. She actively advocates for the advancement of women in business, leveraging her own experience of rising from the ground up in sales to a top leadership position. Her journey from starting in sales to becoming the General Manager of a major cosmetics brand serves as a source of inspiration for many women looking to make their mark in the industry.

In addition to her corporate achievements, Lynda is a sought-after public speaker, frequently addressing topics such as leadership, motivation, and women’s empowerment. Her motivational speaking engagements have inspired countless individuals, both within and outside the cosmetics industry, to pursue their goals with confidence and determination.

Outside of her professional life, Lynda enjoys traveling, hiking, reading, and volunteering in her community. She is deeply committed to giving back and believes in the importance of balancing personal passions with professional responsibilities.

Lynda Rose’s personal motto, “Hope is not a strategy,” reflects her belief in taking action, leading with purpose, and driving results. Her extensive experience, combined with her passion for empowering others, makes her an exceptional leader and a valuable asset to both the cosmetics industry and the broader business community. Through her work at Mary Kay and beyond, Lynda continues to influence industries on the advancement of women, inspiring the next generation of female leaders and entrepreneurs.

Character:

Lynda Rose is a driven and compassionate leader, deeply committed to empowering women in business and fostering personal growth. Her leadership style is built on integrity, mentorship, and a passion for helping others achieve their full potential.

Knowledge:

With over 37 years in the cosmetics industry, Lynda possesses deep expertise in market trends, direct sales, and product innovation. She combines her extensive experience with a sharp understanding of business operations to drive growth and profitability.

Strategic:

Lynda is a strategic thinker, adept at aligning sales and marketing initiatives with overall business objectives to ensure success. She excels at identifying opportunities for innovation, creating effective sales strategies, and fostering collaboration across departments.

Communication:

A skilled communicator, Lynda is proficient in public speaking and motivational leadership, frequently inspiring teams and audiences with her clear vision and passion. Her ability to build relationships and lead with empathy makes her an effective mentor and motivator.