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    Jeffrey Scheiman: Empowering Brands with Media-Minded Marketing and Communications Expertise.

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    Jeffrey Scheiman is a seasoned marketing and communications expert with over 40 years of distinguished experience driving business growth through innovative strategies and impactful campaigns. As the Founder and Operating Principal of SOS Media Group and Managing Partner at Kensington Hill Media, Scheiman has established himself as a pivotal figure in shaping brand success across diverse industries including retail, home building, hospitality, technology, manufacturing, and consumer products.

    Jeffrey’s career began in the media industry, where he honed his skills at Sinclair Broadcast Group and KHGI-TV. His early roles as Night Production Supervisor and Commercial Production Manager provided a strong foundation in media production, setting the stage for his future achievements. With a Master’s degree in Broadcasting and Film from Boston University and a Bachelor’s degree in Elementary Education from Elmira College, Scheiman’s academic background complements his practical experience, enabling him to blend creative vision with strategic execution.

    In 1981, Jeffrey founded SOS Media Group, a marketing communications and content creation firm that has since been instrumental in the success of numerous high-profile clients. Under his leadership, the firm has executed game-changing campaigns for companies such as M/I Homes, iCoffee, Limited Brands, and DHL Supply Chain. Scheiman’s work with M/I Homes, including the highly successful “Welcome to Better” rebranding campaign, exemplifies his ability to drive brand evolution and market presence. Similarly, his strategic guidance for iCoffee’s Kickstarter campaign and subsequent market expansion highlighted his expertise in product development and digital strategy.

    Jeffrey’s role as a Fractional Chief Marketing Officer for emerging businesses reflects his commitment to leveraging his extensive knowledge for the benefit of both established and new enterprises. His leadership in marketing and communications has consistently resulted in enhanced brand identity, increased sales, and improved market positioning.

    Beyond his professional accomplishments, Scheiman is deeply engaged in civic and philanthropic activities. He has served in various leadership roles, including as a Trustee and Vice Chair at Columbus State Community College, and as Board Chair and Trustee at the Columbus College of Art & Design. His contributions to the Greater Columbus Arts Council and the International Teleproduction Society underscore his dedication to advancing the arts and media industries.

    Jeffrey has been recognized with numerous honors, including the Forte Award from The Columbus Gay Men’s Chorus and the GCAC Business Arts Partnership Recipient award from the Greater Columbus Arts Council. He has also been acknowledged by Ernst & Young as a finalist for the Entrepreneur of the Year award, reflecting his exceptional impact in the business and arts communities.

    With a career marked by creative excellence, strategic acumen, and a deep commitment to community engagement, Jeffrey Scheiman continues to be a driving force in the marketing and communications field, empowering brands and businesses to achieve their highest potential.

    Character: Jeffrey Scheiman is a seasoned marketing and communications professional known for his unwavering dedication to client success and innovative problem-solving. His extensive experience is complemented by a reputation for integrity and leadership, making him a trusted advisor in the industry.

    Knowledge: With over 40 years in the field, Jeffrey possesses deep expertise in strategic marketing, branding, and digital communications. His broad knowledge spans multiple industries, including retail, technology, and consumer products, providing him with a comprehensive understanding of market dynamics and consumer behavior.

    Strategic: Jeffrey excels in developing and executing high-impact marketing strategies that drive business growth and enhance brand positioning. His strategic acumen is demonstrated through successful campaigns for major brands and his ability to adapt to evolving market trends.

    Communication: As a media-minded marketing expert, Jeffrey has a proven track record of crafting compelling messages and managing diverse communication channels. His adeptness in both traditional and digital media ensures effective engagement with audiences and stakeholders.

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    Kacey Card
    Kacey Cardhttps://boardsi.com
    Kacey Card is an accomplished editor at Leadafi, bringing a keen eye for detail and a passion for storytelling to the team. He holds a Bachelor of Arts in Communication and Media Studies from the University of Hawaii at Manoa, where he graduated with a 3.8 GPA. Kacey has honed his skills in content creation, editing, and digital media, ensuring that every piece of content meets the highest standards of quality and engagement. At Leadafi, he is dedicated to crafting compelling narratives that resonate with readers and drive the publication's mission forward. His commitment to excellence and innovative approach to editing make him an invaluable asset to the team.