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    Eliot Raffit Executive Biography

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    **Eliot Raffit: Executive Biography**

    Eliot Raffit is a distinguished Branding and Identity Marketing Consultant with an 18-year track record of driving brand evolution and market growth. Based in New York, NY, Eliot has carved a niche in the industry through his exceptional ability to craft and implement strategies that resonate deeply with target audiences, leading to significant revenue increases and enhanced brand awareness.

    As the founder and visionary behind ELIOT BRANDING, Eliot has been instrumental in orchestrating successful brand strategies for a diverse array of ventures, including Ike’s Gourmet Dog Treats, the Eisenhower IKE Center, ELIOT RAFFIT X, and RAFFIT RIBBONS. His multifaceted expertise spans brand identity, marketing implementation, and sales strategy, showcasing his adeptness at identifying market opportunities and transforming them into profitable outcomes.

    Eliot’s tenure at ELIOT BRANDING is marked by notable achievements, such as propelling Ike’s Gourmet Dog Treat Cookie Company to national acclaim through strategic partnerships and persuasive sales presentations. His innovative campaigns for the Eisenhower IKE Center significantly increased donations and expanded the donor base, exemplifying his capacity for impactful storytelling and community engagement.

    At ELIOT RAFFIT X, Eliot’s creative prowess brought luxury crafted designs to prestigious retailers worldwide, elevating a nascent designer to global recognition. Similarly, at RAFFIT RIBBONS, he expanded a single-product line into an extensive collection with thousands of SKUs, demonstrating his talent for scaling businesses and building dynamic sales teams.

    Eliot’s foundation in architecture from Cornell University has honed his eye for aesthetics and structure, skills that he seamlessly applies to brand architecture and design. His fluency in English, French, and Spanish broadens his reach in international markets, allowing him to navigate diverse cultural landscapes with ease.

    A champion of digital integration in branding, Eliot excels at leveraging social media platforms and SEO-rich content to amplify brand presence. His comprehensive approach encompasses product development to e-commerce optimization, ensuring brands achieve both visibility and viability in competitive markets.

    Eliot’s career is punctuated by glowing testimonials from clients like David Ordan of Eisenhower Center Inc., who praises his ability to master business essence and chart paths towards financial success. Eliot’s dedication to excellence is mirrored by the high regard of his peers and clients alike. His leadership roles across various high-profile projects underscore his strategic vision and innovative approach, making him a sought-after consultant in the branding and identity marketing space.

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    Lisa
    Lisahttps://boardsi.com
    Lisa Williams is a versatile professional with a strong track record in marketing, business ownership, and interior design. Currently, as the Marketing Director at Boardsi since February 2021, she has been a driving force behind the company's branding and strategy. Her creative vision and strategic insight have been instrumental in Boardsi's growth and success. With a history of entrepreneurial ventures, Lisa owned Tootsies Shoes, a boutique from February 2017 to September 2019, where she managed sales, accounts, buying, and merchandising. Earlier, at Pottery Barn, she excelled as a Sales and Interior Design Specialist from February 2008 to May 2016, bringing her talent for creating appealing living spaces and exceptional customer service. Lisa's educational foundation was laid at California State University, Chico, where she earned her bachelor's degree in Interior Design in 2004, coupled with active involvement in the Alpha Delta Pi Sorority.