Ben Grody is a seasoned video production expert and operations leader with a distinguished career spanning over a decade in the media and entertainment industry. As the Chief Operating Officer and Head of Studio at ASL Studios in New York City, Ben plays a pivotal role in overseeing the studio’s commercial operations, driving business growth, and ensuring high-quality production services. His expertise extends across branded content, multi-camera competition shows, podcasts, and studio-based projects, making him a trusted leader in the industry.
In his current role at ASL Studios, Ben has been instrumental in transforming the company into a premier destination for video production. His leadership has encompassed everything from securing the ideal studio location and managing specialized construction teams for sound stages to designing branding and marketing strategies that attract top-tier clients. By developing competitive pricing structures, implementing client-friendly booking systems, and fostering long-term partnerships with production companies and distributors, he has established ASL Studios as a high-tech hub for content creation in New York.
Ben’s hands-on approach to studio management includes overseeing daily operations, executing sales and marketing strategies, and maintaining strong relationships with industry professionals to drive repeat business. His ability to streamline workflow efficiencies is evident in his implementation of a custom CRM system, advanced accounting trackers for financial oversight, and a high-performing team that delivers seamless production services. Additionally, his expertise in digital marketing, including WordPress website design, SEO, and AdWords campaigns, has significantly boosted the studio’s visibility and client acquisition.
Prior to his leadership at ASL Studios, Ben served as a Senior Producer and later COO & Executive Producer at ASL Productions, where he managed large-scale video production projects, built client relationships, and identified new business opportunities. His strategic mindset and ability to forecast industry trends have allowed him to consistently drive revenue growth and expand the company’s reach.
Before moving to New York, Ben spent nearly five years as an Unscripted Television Development Producer at Kinetic Content in Los Angeles. There, he played a key role in developing sales materials, sizzle reels, and promotional content for over 200 television concepts, including major shows such as Love Is Blind (Netflix), Little Women (Lifetime), Buying It Blind (Bravo), Spy Games (Bravo), The Taste (ABC), and Man Vs Bear (Discovery). His deep understanding of content creation, production logistics, and market positioning has made him a valuable asset in both the television and digital media spaces.
Ben’s career is built on a foundation of creative storytelling, operational excellence, and a passion for delivering outstanding production experiences. His leadership continues to drive innovation in video production, ensuring ASL Studios remains at the forefront of the industry. He holds a Bachelor’s degree in Philosophy from the University of Wisconsin-Madison, bringing a unique analytical perspective to the business of media production.
With an unwavering commitment to quality and efficiency, Ben Grody stands out as a leader in video production, combining technical expertise, strategic vision, and business acumen to create world-class content and studio experiences.
Character
Ben Grody is a dedicated and visionary leader who brings integrity, resilience, and a strong work ethic to the video production industry. His commitment to delivering high-quality content and fostering long-term client relationships reflects his unwavering dedication to excellence.
Knowledge
With extensive experience in video production, studio operations, and business management, Ben possesses a deep understanding of industry trends, production logistics, and digital marketing strategies. His expertise spans branded content, unscripted television, multi-camera productions, and high-tech studio management.
Strategic
Ben excels in developing and executing business strategies that drive growth, optimize operations, and enhance brand visibility. His ability to forecast industry trends, implement marketing campaigns, and build strategic partnerships has positioned ASL Studios as a premier video production destination.
Communication
A skilled communicator and collaborator, Ben effectively engages with clients, talent, and industry professionals to create seamless production experiences. His ability to articulate creative visions, negotiate business deals, and lead teams ensures successful project execution and long-term success.
